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AWS Customer Engagement

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Company health

Employee growth
11% increase in the last year
Web traffic
10% increase in the last quarter

Ratings

G2
4.3/5
(281)
Glassdoor
3.7/5
(206324)

AWS Customer Engagement description

AWS Customer Engagement is a suite of services from Amazon Web Services (AWS) designed to help businesses improve their customer interactions. It offers tools for building personalized marketing campaigns, enhancing customer service, and managing customer data. Though suitable for various company sizes, its scalability makes it particularly attractive to growing businesses. The suite emphasizes reliability and security, leveraging AWS's robust cloud infrastructure.


Who is AWS Customer Engagement best for

AWS Customer Engagement helps businesses enhance customer interactions through personalized campaigns and improved service. Easy integration and cost-effectiveness are praised, while some users find setup and support challenging. Best for growing businesses seeking a scalable solution.

  • Ideal for growing businesses seeking scalable customer engagement solutions.

  • Strong fit for E-commerce and Software companies, suitable for various other industries.


AWS Customer Engagement features

Supported

Amazon Pinpoint and Campaigns & Journeys support campaign tracking and measurement.

Supported

Customer Engagement facilitates personalized outreach using services like Amazon Connect and Amazon Personalize.

Supported

Customer profiles are supported via Customer 360 and similar solutions.

Supported

AWS Customer Engagement supports automated marketing campaigns based on customer behavior and preferences using Amazon Pinpoint.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Strongly positive
+1

Customer Service

Rather negative
-0.6

Ease of Use

Rather positive
+0.43

Reliability and Performance

Rather positive
+0.6

Ease of Implementation

Neutral
+0.27

Scalability

Strongly positive
+1

AWS Customer Engagement reviews

We've summarised 281 AWS Customer Engagement reviews (AWS Customer Engagement G2 reviews) and summarised the main points below.

Pros of AWS Customer Engagement
  • Easy to integrate with other services and applications.
  • Cost-effective, especially the free tier for a large number of emails.
  • Reliable email delivery and high deliverability rates.
  • Simple setup and configuration, especially for transactional emails.
  • Scalable and able to handle high volumes of email.
Cons of AWS Customer Engagement
  • Complex setup for non-technical users, especially for domain verification and production access.
  • Limited customer support and slow response times.
  • Lack of built-in email templates and advanced marketing features.
  • Difficult to understand reporting and analytics, limited insights into email logs.
  • Strict sending limits and complex process to increase them.

AWS Customer Engagement pricing

The commentary is based on 45 reviews from AWS Customer Engagement G2 reviews.

Amazon SES is praised for its cost-effectiveness, particularly by small businesses and those sending high volumes of emails. Users highlight its low price, free tier, and pay-as-you-go model. While setup can be complex, the inexpensive service and reliable delivery make it attractive.

Users sentiment

Strongly positive
+1

See the AWS Customer Engagement pricing page.


AWS Customer Engagement alternatives

  • Logo of Talkdesk
    Talkdesk
    AI-powered customer service platform for better, simpler conversations.
    Read more
  • Logo of Five9
    Five9
    Cloud contact center software empowering smarter customer service.
    Read more
  • Logo of Discovery
    Discovery
    AI-powered product analytics for data-driven decisions and growth.
    Read more
  • Logo of Render
    Render
    Effortless cloud hosting and deployments for websites and apps.
    Read more
  • Logo of NICE CXone
    NICE CXone
    Cloud contact center platform connecting every interaction.
    Read more
  • Logo of Genesys Cloud CX
    Genesys Cloud CX
    Connects every customer interaction, improving experiences and boosting efficiency.
    Read more

AWS Customer Engagement FAQ

  • What is AWS Customer Engagement and what does AWS Customer Engagement do?

    AWS Customer Engagement is a suite of AWS services designed to improve customer interactions. It provides tools for personalized marketing campaigns, enhanced customer service, and customer data management. It's scalable and suitable for businesses of all sizes, though particularly beneficial for growing businesses.

  • How does AWS Customer Engagement integrate with other tools?

    AWS Customer Engagement integrates seamlessly with other AWS services like Amazon Connect, Pinpoint, and Personalize. This allows for streamlined workflows and enhanced customer experience through personalized campaigns and targeted outreach.

  • What the main competitors of AWS Customer Engagement?

    Top alternatives to AWS Customer Engagement include Microsoft Power Platform, Business Productivity by AWS, and Microsoft Azure DevOps. These platforms offer similar functionalities such as customer relationship management, data analytics, and marketing automation.

  • Is AWS Customer Engagement legit?

    Yes, AWS Customer Engagement is a legitimate suite of services offered by Amazon Web Services (AWS). It's safe and reliable, leveraging AWS's robust cloud infrastructure. While setup can be complex and customer support has some drawbacks, many users appreciate its cost-effectiveness, scalability, and reliable email delivery.

  • How much does AWS Customer Engagement cost?

    I couldn't find specific pricing details for AWS Customer Engagement. For accurate pricing information, it's best to contact AWS directly or visit their official website. This will ensure you have the most up-to-date cost details for customer engagement solutions.

  • Is AWS Customer Engagement customer service good?

    Customer service reviews on AWS Customer Engagement are mixed. Some users mention helpful support, particularly for enterprise accounts, while others report difficulty reaching support and slow response times, especially for setup and troubleshooting.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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