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Google Analytics Hub

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Company health

Employee growth
69% increase in the last year
Web traffic
2% decrease in the last quarter
Financing
July 2018 - $16M

Ratings

G2
4.5/5
(24)
Glassdoor
3.5/5
(2)

Google Analytics Hub description

Google Analytics Hub is a data exchange platform built for securely sharing data within and between organizations. It helps businesses tackle data reliability and cost concerns by offering a curated selection of internal and external datasets, including unique options like Google Trends. All data is powered by Google BigQuery for robust processing.

Who is Google Analytics Hub best for

We find that Google Analytics Hub is ideal for businesses aiming to leverage data for informed decisions. Users appreciate its secure data sharing and integration with Google services. While some find the setup complex, especially for advanced features, its scalability makes it a strong choice for data-driven organizations. It's particularly well-received in e-commerce and marketing for its ability to analyze customer behavior and website traffic.

  • Great for orgs of any size - from startups to enterprises - wanting to share & analyze data securely for better decisions.

  • Versatile for various sectors, especially shines in e-commerce & marketing, helping to deeply understand customer behavior.

Google Analytics Hub features

Supported

Secure Data Sharing: Allows sharing data within and between organizations securely.

Supported

Curated Datasets: Offers a curated selection of internal and external datasets.

Supported

BigQuery Integration: Integrates with Google BigQuery for robust data processing.

Google Analytics Hub reviews

We've summarised 24 Google Analytics Hub reviews (Google Analytics Hub G2 reviews) and summarised the main points below.

Pros of Google Analytics Hub
  • User-friendly interface and easy dashboard customization.
  • Comprehensive data and analytics tools.
  • Secure data sharing within and between organizations.
  • Scalable to handle diverse workloads and data sources.
  • Integrates well with other Google services.
Cons of Google Analytics Hub
  • Inaccurate data reported in the free version.
  • Difficult setup for advanced features.
  • Overwhelming for beginners.
  • UI could be improved.
  • High pricing for smaller businesses.

Google Analytics Hub pricing

The commentary is based on 13 reviews from Google Analytics Hub G2 reviews.

We find that Google Analytics Hub's pricing can be a concern, especially for smaller businesses. While a free version exists, some users feel it lacks accuracy. The paid versions offer more comprehensive data, but their cost and complexity can be a barrier to entry for some.

See the Google Analytics Hub pricing page.

  • Google Analytics Hub has a free trial.

Google Analytics Hub alternatives

  • Logo of Bobsled
    Bobsled
    Share data seamlessly with anyone, on any platform.
    Read more
  • Logo of Neudata
    Neudata
    Find and buy unique data, with expert help.
    Read more
  • Logo of Narrative
    Narrative
    Buy, sell, and manage data securely and efficiently.
    Read more
  • Logo of Nomad Data
    Nomad Data
    Find, buy, and use external data to power smarter decisions.
    Read more
  • Logo of Spring Labs
    Spring Labs
    Securely share sensitive data for better decisions and risk management.
    Read more
  • Logo of Vendia
    Vendia
    Share data instantly, securely, and easily with anyone.
    Read more

Google Analytics Hub FAQ

  • What is Google Analytics Hub and what does Google Analytics Hub do?

    Google Analytics Hub is a data sharing platform enabling secure data exchange within and across organizations. We find that it offers curated internal and external datasets, leveraging Google BigQuery for robust processing and analysis.

  • How does Google Analytics Hub integrate with other tools?

    We find Google Analytics Hub integrates seamlessly with BigQuery for robust data processing. It also works well with other Google services, facilitating data sharing and analysis within an organization. There is no information available about integrations with non-Google products.

  • What the main competitors of Google Analytics Hub?

    We find that Google Analytics Hub's main competitors include Bobsled, Neudata, Narrative, Nomad Data, Spring Labs, and Vendia. These alternatives offer various data sharing and management solutions.

  • Is Google Analytics Hub legit?

    Yes, Google Analytics Hub is a legitimate product from Google. It's a secure platform for sharing data within and between organizations, using BigQuery for processing. We find it's a safe and reliable option for data exchange.

  • How much does Google Analytics Hub cost?

    Google Analytics Hub pricing is consumption-based and depends on BigQuery's pricing. Data publishers pay for BigQuery storage, while subscribers incur costs based on their BigQuery plan (on-demand or flat-rate) for query processing. Contact Google Cloud sales for detailed pricing.

  • Is Google Analytics Hub customer service good?

    Based on the reviews, Google Analytics Hub's customer support isn't readily available and may not meet immediate needs. While the platform offers robust data analysis, users may find it challenging to get timely assistance.

Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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