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metricool description
Metricool is a social media management tool that helps businesses of all sizes schedule content, analyze performance, and manage their social media presence from a single platform. It offers features such as post scheduling, hashtag analysis, competitor analysis, performance reporting, and more. Metricool aims to save businesses time and effort by simplifying social media management and providing insightful data to improve their online strategy. It integrates with major social media platforms like Facebook, Instagram, Twitter, and LinkedIn. Metricool offers a free plan with limited features and paid plans for larger businesses needing more advanced functionalities.
Who is metricool best for
Metricool is a user-friendly social media management tool ideal for businesses seeking to streamline scheduling, analytics, and reporting. Users praise its intuitive interface and comprehensive features, while some note occasional posting errors and limited report customization. Its strengths lie in its ability to manage multiple platforms, track key metrics, and offer competitive pricing. Consider Metricool if you need an all-in-one platform to simplify your social media strategy.
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Best fit for small to medium-sized businesses seeking streamlined social media management.
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Ideal for media, marketing, retail, and e-commerce companies.
metricool features
Supported Metricool suggests best times to post based on audience activity. |
Supported Metricool allows generating custom reports with specific metrics and date ranges. |
Supported Metricool offers competitor analysis and benchmarking across various platforms. |
Supported Metricool allows tracking impressions and reach for social media posts. |
Supported Metricool allows scheduling multiple social media posts at once via CSV import or Google Drive. |
Supported Metricool tracks likes, comments, shares, and other platform-specific metrics, including saves on Instagram. |
We evaluate the sentiment that users express about non-functional aspects of the software
Value and Pricing Transparency
Customer Service
Ease of Use
Reliability and Performance
Ease of Implementation
Scalability
metricool reviews
We've summarised 189 metricool reviews (metricool GetApp reviews, metricool TrustPilot reviews, metricool Capterra reviews and metricool G2 reviews) and summarised the main points below.
- Comprehensive social media management features (scheduling, analytics, reporting).
- User-friendly and intuitive interface.
- Excellent and responsive customer support.
- Integrates with a wide range of social media platforms.
- Competitive pricing, especially considering the features offered.
- Limited customization options for reports.
- Occasional posting errors, particularly on Meta platforms.
- WordPress integration can be unreliable, sometimes disconnecting due to low website traffic.
- Limited functionalities when scheduling Instagram stories (e.g., no music or stickers).
- Mobile app UX could be improved.
metricool pricing
The commentary is based on 52 reviews from metricool Capterra reviews, metricool G2 reviews, metricool GetApp reviews and metricool TrustPilot reviews.
Metricool's pricing is generally viewed as affordable and a good value, especially for its free tier. Some users desire cheaper plans or find the price jumps between tiers too high. However, many feel the paid features are worth the cost compared to competitors.
Users sentiment
See the metricool pricing page.
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metricool has a free plan.
Management of all your brands social media accounts (excluding LinkedIn and Twitter). Planning up to 50 pieces of content per month. Analysis of 5 competitor profiles. Access to analytics with 3 months of historical data. Utilize the AI Social Media Assistant.
Management of all your brands social media accounts (excluding Twitter). Schedule unlimited pieces of content per month. LinkedIn connection. Access to Twitter/X add-on. Analysis of 100 competitor profiles. Downloadable reports, in PDF and PPT. Multiple links-in-bio, with SmartLinks. Utilize the AI Social Media Assistant. Access to analytics with unlimited historical data. Google Drive Integration. Canva Integration.
Management of all your brands social media accounts (excluding Twitter). Access to Twitter/X add-on. Schedule unlimited pieces of content per month. All features of the STARTER plan, plus: Team and client access. Role management. Post approval system. Customizable templates for reports. Connection to Looker Studio. Zapier integration.
Management of all your brands social media accounts (excluding Twitter). Access to Twitter/X add-on. Custom number of brands. Customized publication limit. Plus all features of the ADVANCED plan, and: Integration capabilities.
metricool alternatives
StatusbrewSocial media management: scheduling, analytics, engagement, and team collaboration.Read more
IconosquareSocial media analytics, scheduling, and competitor insights for smarter strategies.Read more
metricool FAQ
Metricool is a user-friendly social media management platform that helps businesses schedule content, track performance, and analyze their social media presence. It offers hashtag analysis, competitor benchmarking, and custom reports, integrating with major platforms like Facebook, Instagram, and Twitter. Metricool's intuitive interface and comprehensive features make it ideal for streamlining social media strategies.
What is metricool and what does metricool do?
Metricool is a user-friendly social media management platform that helps businesses schedule content, track performance, and analyze their social media presence. It offers hashtag analysis, competitor benchmarking, and custom reports, integrating with major platforms like Facebook, Instagram, and Twitter. Metricool's intuitive interface and comprehensive features make it ideal for streamlining social media strategies.
Metricool integrates with major social media platforms like Facebook, Instagram, Twitter, and LinkedIn. It also allows CSV import and integrates with Google Drive for bulk scheduling. There is mention of WordPress integration, though users report it can be unreliable.
How does metricool integrate with other tools?
Metricool integrates with major social media platforms like Facebook, Instagram, Twitter, and LinkedIn. It also allows CSV import and integrates with Google Drive for bulk scheduling. There is mention of WordPress integration, though users report it can be unreliable.
Metricool's main competitors include Sprout Social, Hootsuite, SocialPilot, mLabs, and SOCi. These platforms offer similar social media management features, such as scheduling, analytics, and reporting. Sprinklr Social is another competitor, but it focuses primarily on enterprise-level businesses.
What the main competitors of metricool?
Metricool's main competitors include Sprout Social, Hootsuite, SocialPilot, mLabs, and SOCi. These platforms offer similar social media management features, such as scheduling, analytics, and reporting. Sprinklr Social is another competitor, but it focuses primarily on enterprise-level businesses.
Yes, Metricool is a legitimate social media management tool. User reviews praise its comprehensive features, user-friendly interface, and excellent customer support. It's considered safe and effective for scheduling, analytics, and managing your social media presence.
Is metricool legit?
Yes, Metricool is a legitimate social media management tool. User reviews praise its comprehensive features, user-friendly interface, and excellent customer support. It's considered safe and effective for scheduling, analytics, and managing your social media presence.
Metricool's pricing includes a free plan and three paid options. The Starter plan is €14/month, the Advanced plan is €39/month, and the Custom plan has custom pricing for large businesses. A Twitter/X add-on is also available for a separate fee, but the pricing is not listed.
How much does metricool cost?
Metricool's pricing includes a free plan and three paid options. The Starter plan is €14/month, the Advanced plan is €39/month, and the Custom plan has custom pricing for large businesses. A Twitter/X add-on is also available for a separate fee, but the pricing is not listed.
Metricool's customer service is highly regarded by users, who describe it as "excellent," "responsive," and "fast." Support agents are praised for their helpfulness and promptness in resolving issues, even going "above and beyond" in some cases. This positive feedback contributes to Metricool's strong reputation for customer support.
Is metricool customer service good?
Metricool's customer service is highly regarded by users, who describe it as "excellent," "responsive," and "fast." Support agents are praised for their helpfulness and promptness in resolving issues, even going "above and beyond" in some cases. This positive feedback contributes to Metricool's strong reputation for customer support.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.
An AI tool that observes your work, finds inefficiencies, and suggests smarter ways to do things. Maybe you can use your tools better, automate tasks, or switch software.