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Company health
Positional description
Positional is a suite of SEO and content marketing tools designed for content and SEO teams at growing companies. It offers features for keyword research and tracking, content optimization and analytics, competitor analysis, and editorial calendar management. Positional aims to help businesses improve their search engine rankings and organic traffic through data-driven insights and streamlined workflows. It promises a comprehensive platform for managing all aspects of content and SEO strategy.
What companies are using Positional?
Who is using Positional?
Who is Positional best for
Positional is a content marketing and SEO suite ideal for content and SEO teams at growing companies. This tool offers keyword research and tracking, content optimization, competitor analysis, and more. Positional helps businesses improve search engine rankings and organic traffic with data-driven insights. Start a free trial today.
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Ideal for small to large businesses (1-1000+ employees) seeking improved content performance and search rankings.
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Particularly well-suited for marketing and advertising teams.
Positional features
Supported Positional provides content optimization with recommendations for term frequency, related keywords, sentiment, readability, word count, and more. It also suggests Unanswered Questions to improve content depth and include missing information. |
Supported Positional analyzes user flows to optimize content within common user paths. It pinpoints user engagement and drop-off points with Bounce View and allows customization with filters for starting points, ending points, and key engagement metrics. |
Supported Positional's keyword research provides monthly search volume, keyword difficulty, and trendlines. It allows sorting and filtering by search volume, competition, and exact phrase, and enables saving keywords into lists. |
Supported Positional offers keyword tracking with interactive graphs and a dashboard. The report shows organic traffic, traffic value, number of ranking keywords, and allows filtering by keyword, page, search volume, competition, organic traffic, and ranking position. |
Supported Positional clusters keywords based on SERP data. It allows batch searching from a seed keyword and helps manage large keyword volumes and generate new ideas. |
Supported Positional compares a domain against up to three competitors to find missing keywords. It filters by competition, search volume, and SERP positioning and adds keywords to a list for clustering. |
Supported Positional's social listening tracks competitor content, brand presence, and industry trends. It filters by niche subreddits, influencer follower counts, and integrates with Slack or email for alerts. |
Positional pricing
See the Positional pricing page.
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Positional has a free plan.
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Positional has a free trial.
Limited access to Optimize (5 reports per month) and access to Site Audit.
Access to Optimize, Site Audit, Content Analytics, and AutoDetect. Includes data-driven recommendations and Google Docs integration.
Includes all Lite Tier features plus Keyword Tracking, Keyword Research, Competitor Research, Keyword Clustering, Internals, and Editorial Calendar. Offers a dedicated support channel and an optional onboarding session.
Includes all Base Tier features plus Social Listening and Buyer Journeys. Provides a dedicated support channel and support via Zoom.
Positional alternatives
Positional FAQ
Positional is an SEO and content marketing platform for content and SEO teams. It offers keyword research and tracking, content optimization, competitor analysis, and editorial calendar management. Positional helps businesses improve search engine rankings and organic traffic.
What is Positional and what does Positional do?
Positional is an SEO and content marketing platform for content and SEO teams. It offers keyword research and tracking, content optimization, competitor analysis, and editorial calendar management. Positional helps businesses improve search engine rankings and organic traffic.
Positional integrates with Slack for social listening alerts. While the product description doesn't list other integrations, its focus on content and SEO suggests potential compatibility with tools like Google Analytics and Google Search Console. Information on specific integrations is limited.
How does Positional integrate with other tools?
Positional integrates with Slack for social listening alerts. While the product description doesn't list other integrations, its focus on content and SEO suggests potential compatibility with tools like Google Analytics and Google Search Console. Information on specific integrations is limited.
Alternatives to Positional include Semrush, SE Ranking, Authoritas, and Linkdex. These platforms offer similar SEO and content marketing tools for keyword research, competitor analysis, rank tracking, and content optimization. DemandJump is another option focusing on data-driven content insights.
What the main competitors of Positional?
Alternatives to Positional include Semrush, SE Ranking, Authoritas, and Linkdex. These platforms offer similar SEO and content marketing tools for keyword research, competitor analysis, rank tracking, and content optimization. DemandJump is another option focusing on data-driven content insights.
Positional's legitimacy is uncertain due to limited user reviews and a significant decrease in LinkedIn employee growth. However, a positive website traffic growth suggests some level of user engagement. Further research is recommended to determine if Positional is safe and suitable for your needs.
Is Positional legit?
Positional's legitimacy is uncertain due to limited user reviews and a significant decrease in LinkedIn employee growth. However, a positive website traffic growth suggests some level of user engagement. Further research is recommended to determine if Positional is safe and suitable for your needs.
Positional offers a free plan and three paid plans: Lite at $40/user/month, Base at $82/user/month, and Growth at $332/user/month. A 7-day free trial is available. Additional seats can be purchased for $50/seat/month.
How much does Positional cost?
Positional offers a free plan and three paid plans: Lite at $40/user/month, Base at $82/user/month, and Growth at $332/user/month. A 7-day free trial is available. Additional seats can be purchased for $50/seat/month.
There is no information available about Positional's customer service. However, they offer a 7-day free trial, which could be a good opportunity to interact with their team and assess their responsiveness and support quality.
Is Positional customer service good?
There is no information available about Positional's customer service. However, they offer a 7-day free trial, which could be a good opportunity to interact with their team and assess their responsiveness and support quality.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.
An AI tool that observes your work, finds inefficiencies, and suggests smarter ways to do things. Maybe you can use your tools better, automate tasks, or switch software.