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Producthero

Website LinkedIn

Last updated on

Company health

Employee growth
39% increase in the last year
Web traffic
5% decrease in the last quarter

Ratings

G2
4.5/5
(2)
TrustPilot
4.0/5
(25)

Producthero description

Producthero helps businesses in Europe improve their Google Shopping Ads. They are a Google Premium CSS partner, offering a 20% discount on cost-per-click and tools to improve ad performance. Their platform uses AI to optimize product titles, automate product segmentation, and monitor prices for better results. Producthero is trusted by over 8,500 retailers and agencies.


Who is Producthero best for

We find that Producthero is a strong solution for e-commerce businesses aiming to improve their Google Shopping Ads performance. Users appreciate the helpful insights and ease of optimization. The AI-driven tools for product title optimization and campaign management stand out, leading to significant ROAS improvements for many users.

  • Great for medium and large e-commerce businesses looking to get more out of their Google Shopping campaigns.

  • Specifically designed for the e-commerce industry, particularly businesses leveraging Google Ads to market their products.


Producthero features

Supported

Improved product data with AI: Using AI can enhance product data, including titles, descriptions, and images, to improve their appeal and relevance to potential customers, leading to increased visibility and click-through rates.

Supported

Personalized product recommendations: AI-powered tools can analyze vast amounts of data to identify trends, predict customer behavior, and personalize product recommendations, leading to enhanced customer experience and higher conversion rates.

Supported

Automated bidding strategies: AI algorithms can automatically adjust bidding strategies in real-time based on market dynamics, competition, and user behavior, maximizing return on ad spend and improving overall campaign performance.

Supported

Optimized product feeds: AI can optimize product feeds by ensuring data accuracy, completeness, and compliance with platform requirements, leading to improved ad performance and reduced errors.

Supported

Customer insights analysis: AI can analyze customer reviews and feedback to gain valuable insights into customer preferences, product strengths, and weaknesses, which can help inform product development and marketing strategies.

Supported

Smart inventory management: AI-driven tools can enhance inventory management by forecasting demand, optimizing stock levels, and preventing stockouts or overstocking, leading to improved cost efficiency and customer satisfaction.

Supported

AI-powered ad copy generation: AI can be used to create more effective and engaging ad copy, including headlines, descriptions, and calls to action, which can improve click-through rates and conversion rates.


Producthero reviews

We've summarised 27 Producthero reviews (Producthero TrustPilot reviews and Producthero G2 reviews) and summarised the main points below.

Pros of Producthero
  • Helpful insights and easy optimization of Google Ads and Merchant Center product listings.
  • Excellent customer support praised for responsiveness and helpfulness (especially Dennis, Donna, Bianca, and Emma).
  • Useful CSS tool for managing and updating shopping listings, with easy integration to Google Ads.
  • Significant ROAS improvements observed by several users.
  • Valuable tools for optimizing product titles and managing shopping campaigns (especially the Optimizer and Labelizer).
Cons of Producthero
  • Unexpected charges and unauthorized account switches reported by multiple users.
  • Unresponsive customer support with significant delays in email responses (up to 4 days).
  • Difficult setup process with lack of clear instructions, login issues, and no tutorials.
  • Pricing discrepancies between advertised prices and actual shop prices.
  • Invasive search result placements and redirection to Producthero pages without user consent.

Producthero pricing

The commentary is based on 8 reviews from Producthero G2 reviews and Producthero TrustPilot reviews.

We find that Producthero's pricing is a common concern. Several users have mentioned unexpected charges, price discrepancies, and a "paywall" approach to features. However, some users find the pricing to be good value, especially for agencies and serious advertisers.

Users sentiment

Strongly negative
-1

See the Producthero pricing page.

  • Producthero has a free trial.

Producthero Premium CSS
€39 p/m

Includes 20% discount on shopping ads CPC, AI product title suggestions, product performance insights, premium support, and self-serve knowledge base.

Producthero PRO
€99 p/m

Includes all Premium CSS features plus bulk edit product titles, product labelizer strategy, price benchmark data, and Products AI.


Producthero alternatives

  • Logo of Capace
    Capace
    Google Ads experts maximizing search campaign results.
    Read more
  • Logo of Publift
    Publift
    Boosts website ad revenue with smart placement and optimization.
    Read more
  • Logo of PriceShape
    PriceShape
    Automated competitive pricing for smarter e-commerce decisions.
    Read more
  • Logo of Nostra AI
    Nostra AI
    Predicts user actions, boosting website speed and conversions.
    Read more
  • Logo of crwizard
    crwizard
    Effortlessly optimize product feeds, boost sales, and simplify ad management.
    Read more
  • Logo of Searchspring
    Searchspring
    Better search, merchandising, and recommendations for bigger sales.
    Read more

Producthero FAQ

  • What is Producthero and what does Producthero do?

    We find that Producthero is a Google Shopping Ads optimization platform. In our experience, it helps European e-commerce businesses improve their product listings, automate campaign management, and monitor pricing. They offer AI-powered tools and a 20% CPC discount as a Google Premium CSS partner.

  • How does Producthero integrate with other tools?

    Producthero integrates directly with Google Ads and Google Merchant Center, simplifying shopping listing management and optimization. We find this integration particularly helpful for managing and updating product feeds efficiently. There is no information available about integrations with other tools.

  • What the main competitors of Producthero?

    We find that Capace, Publift, PriceShape, Nostra AI, crwizard, and Searchspring are the main alternatives to Producthero. They offer similar functionalities like ad optimization and product feed management.

  • Is Producthero legit?

    We find Producthero to be a legitimate company. They are a Google Premium CSS Partner and offer helpful tools for Google Shopping Ads. However, we noticed some user complaints regarding billing and customer support, so we advise careful consideration.

  • How much does Producthero cost?

    Producthero offers two paid plans: Premium CSS at €39 per month and PRO at €99 per month. We find the Premium CSS plan is a good starting point for individuals. For businesses needing more advanced features, the PRO plan offers excellent value.

  • Is Producthero customer service good?

    We find that Producthero's customer service receives mixed reviews. While some users praise the responsiveness and helpfulness of specific support staff, others report significant delays and unhelpful interactions. Several users mention unauthorized actions and difficulties resolving billing issues.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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