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Red Points

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Company health

Employee growth
6% increase in the last year
Web traffic
4% decrease in the last quarter
Financing
August 2022 - $107M

Ratings

G2
4.4/5
(23)
Capterra
4.3/5
(20)
TrustPilot
2.0/5
(20)
Glassdoor
3.8/5
(154)

Red Points description

Red Points is a brand protection software that uses AI to find and remove fake products, websites, and social media accounts that infringe on your brand. It scans marketplaces, social media, websites, and more to protect your revenue and reputation. Their software automatically enforces takedowns and offers a revenue recovery program to recoup lost revenue. Red Points is a good option for large brands with significant online sales who are looking for a comprehensive solution to manage brand abuse.


What companies are using Red Points?

HUGO BOSS is using Red Points
HUGO BOSS
Kaspersky Lab is using Red Points
Kaspersky Lab
Puma is using Red Points
Puma
Zapier is used by HUGO BOSS, Kaspersky Lab, Puma.

Who is Red Points best for

Red Points protects large brands with significant online sales from counterfeits and brand abuse. They offer automated takedowns, revenue recovery, and trademark monitoring. While some users praise the efficient reporting and proactive monitoring, others mention inaccurate takedowns and slow customer support. Consider Red Points if your brand needs comprehensive online protection but be prepared to potentially address occasional inaccuracies.

  • Ideal for medium to large businesses (101+ employees), especially large enterprises.

  • Particularly well-suited for E-commerce, Retail, and Consumer Goods brands.


Red Points features

Supported

Red Points uses AI to find and remove counterfeit products from online marketplaces.

Supported

Red Points detects and takes down fake websites that impersonate your brand.

Supported

Red Points removes fraudulent social media accounts and content.

Supported

Red Points stops piracy and protects copyrighted material.

Supported

Red Points manages and protects brand domains.

Supported

Red Points offers a revenue recovery program to recoup lost revenue.

Supported

Red Points monitors trademarks for infringements.


Red Points reviews

We've summarised 63 Red Points reviews (Red Points Software Advice reviews, Red Points TrustPilot reviews, Red Points Capterra reviews and Red Points G2 reviews) and summarised the main points below.

Pros of Red Points
  • Efficiently manages brand infringement reports across various platforms.
  • Automated takedown process saves time and resources.
  • Proactive monitoring helps protect brand reputation and revenue.
  • User-friendly interface and easy navigation.
  • Excellent customer support and account management (from some users).
Cons of Red Points
  • Inaccurate counterfeit claims lead to takedowns of legitimate products.
  • Slow response times and lack of communication from customer support.
  • Difficulty getting incorrectly flagged listings reinstated.
  • Lack of transparency on why some listings are not removed.
  • Aggressive tactics targeting authorized resellers and small businesses.

Red Points pricing

The commentary is based on 3 reviews from Red Points Capterra reviews, Red Points Software Advice reviews and Red Points TrustPilot reviews.

Red Points' pricing is a point of contention. Some users feel it's expensive and inflexible, citing difficulties with contract cancellations and ongoing billing issues. Others find the pricing justified, citing significant returns on investment and protection against lost revenue from counterfeits.

Users sentiment

Strongly negative
-1

See the Red Points pricing page.


Red Points alternatives

  • Logo of BrandMonitor
    BrandMonitor
    Stops fakes, protects brands, online and offline.
    Read more
  • Logo of MarqVision
    MarqVision
    AI-powered brand protection against counterfeits and piracy.
    Read more
  • Logo of Doppel
    Doppel
    Stops online brand impersonation and scams with AI.
    Read more
  • Logo of Proofpoint Web Domain Fraud Monitoring
    Proofpoint Web Domain Fraud Monitoring
    Stops brand fraud by monitoring suspicious websites and social media.
    Read more
  • Logo of Netcraft
    Netcraft
    Stops phishing and online brand scams with 24/7 monitoring.
    Read more
  • Logo of Mimecast Brand Exploit Protect
    Mimecast Brand Exploit Protect
    Stops fake websites and emails that steal your brand and data.
    Read more

Red Points FAQ

  • What is Red Points and what does Red Points do?

    Red Points is a brand protection software leveraging AI to detect and remove counterfeit products, fraudulent websites, and social media infringements. It protects brand revenue and reputation through automated takedowns and a revenue recovery program. Red Points is ideal for large brands with significant online sales.

  • How does Red Points integrate with other tools?

    Red Points integrates with major marketplaces, social media platforms, and e-commerce websites. This enables automated detection and takedown of infringements. They also offer API access for custom integrations.

  • What the main competitors of Red Points?

    MarqVision is a key competitor, also leveraging AI for brand protection. BrandMonitor offers similar brand protection services both on and offline. Other alternatives include Optery, Keeper, and Agency, though these focus on different aspects of digital security.

  • Is Red Points legit?

    Yes, Red Points is a legitimate brand protection software. It helps businesses combat counterfeits and online brand abuse. However, some users report issues with inaccurate takedowns and slow customer support. Consider these factors when evaluating if Red Points is safe for your needs.

  • How much does Red Points cost?

    Red Points doesn't publicly disclose pricing for its brand protection, anti-piracy, and other solutions. Pricing is customized based on the specific infringement type, platform, and individual business needs, so contact Red Points directly for a quote.

  • Is Red Points customer service good?

    Customer service reviews for Red Points are mixed. While some praise the excellent support and responsiveness, others cite slow response times and poor communication, especially regarding incorrect takedown claims. Some users find the customer service agents helpful and supportive.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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