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RedTrack.io

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Company health

Employee growth
40% increase in the last year
Web traffic
1% decrease in the last quarter
Financing
July 2024 - $4M

Ratings

G2
4.1/5
(18)
TrustPilot
2.4/5
(16)

RedTrack.io description

RedTrack.io is a marketing analytics platform that helps businesses track and optimize their online advertising campaigns. It offers a suite of tools for tracking ad spend, attributing revenue, and automating campaign management. RedTrack.io is designed for businesses of all sizes that advertise online, with a focus on e-commerce, affiliate marketing, and mobile advertising. Its standout features include accurate conversion tracking, even in a cookieless world, and its wide range of integrations with other marketing tools. RedTrack.io promises to help businesses improve their return on ad spend and make smarter marketing decisions.


Who is RedTrack.io best for

RedTrack.io is a cost-effective marketing analytics platform ideal for small to mid-sized businesses in e-commerce, affiliate marketing, or mobile advertising. Users praise its comprehensive tracking and real-time reporting. However, some find the initial setup complex and desire more attribution models. RedTrack.io offers a wide range of integrations and responsive customer support.

  • Best fit for small to mid-sized businesses.

  • Ideal for e-commerce, affiliate marketing, and mobile advertising.


RedTrack.io features

Supported

RedTrack.io supports conversion tracking, including sales and sign-ups, through flexible tracking methods.

Supported

RedTrack.io supports ad campaign performance reporting with robust analytics and reporting features.

Supported

RedTrack.io automates campaign management across various ad networks using auto-rules.

Supported

RedTrack.io offers real-time conversion data and customizable reports, suggesting robust real-time reporting capabilities.

Supported

RedTrack supports multi-platform attribution, tracking conversions across platforms like Facebook, Google, and Pinterest.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Customer Service

Rather positive
+0.33

Ease of Use

Neutral
+0

Reliability and Performance

Rather positive
+0.5

RedTrack.io reviews

We've summarised 34 RedTrack.io reviews (RedTrack.io TrustPilot reviews and RedTrack.io G2 reviews) and summarised the main points below.

Pros of RedTrack.io
  • Cost-effective solution with robust features comparable to higher-priced alternatives.
  • Comprehensive click and conversion tracking with accurate data and real-time reporting.
  • Wide range of integrations with ad networks and marketing tools, including valuable CAPI integration.
  • Responsive and helpful customer support, readily available for assistance.
  • Regular updates and new feature additions demonstrate commitment to improvement.
Cons of RedTrack.io
  • Complex initial setup and non-intuitive interface, especially for users migrating from other platforms.
  • Onboarding experience needs improvement, with insufficient guidance and proactive troubleshooting.
  • Limited attribution models, only offering Last-Click, hindering comprehensive campaign analysis.
  • Lead generation tracking relies solely on pixel implementation, lacking direct integration with CRM and email marketing platforms.
  • Mobile app is outdated and less functional compared to the web version.

RedTrack.io pricing

The commentary is based on 3 reviews from RedTrack.io G2 reviews.

RedTrack.io offers different pricing plans for affiliates and e-commerce/DTC businesses. There's a free trial available for all plans.

Users sentiment

Strongly positive
+1

See the RedTrack.io pricing page.

  • RedTrack.io has a free plan.

  • RedTrack.io has a free trial.

Solo
$1490 per user/year

1 user 3M tracking events/month ($0.03 overage charge or $30 for 1M extra events) Unlimited campaigns, landers, offers, rules 5 ad accounts per ad platform 3 custom domains for tracking with free SSLs CAPI support for FB, TT, etc. API cost sync, 30 min ad set level, unlimited ad spend “Pause” auto-rules, free for any ad spend API access to reports Data storage: 18 months

Team
$3990 per user/year

5 users 10M tracking events/month ($0.02 overage charge or $20 for 1M extra events) Everything in Solo Unlimited integrated BMs Unlimited custom domains with SSL API cost sync, 30 min ad level, unlimited ad spend Traffic distribution AI (placements, landers, offers) Live-chat support Data storage: 24 months

Custom
Custom

100M+ additional events Additional users Ads Manager 5 minutes ad spend update Partnership portal Reporting portal Premium API access Premium Support & Setup service Umbrella account for agencies

Free
Free

Up to $25k/mo in revenue One store Single user Single currency Knowledge base support only CAPI support for FB, TT, etc. API cost sync, once a day Only for standard integrations Customer Journey last 10 sales only

Brand
$3990 per user/year

Up to 3 stores 10 users Multi currency Read-only API Live-chat, email support API cost sync, every 30 min API revenue sync, realtime Customer Journey Report Conversion Path

Agency
$9990 per user/year

Unlimited stores Unlimited users Multi currency Premium API Live-chat, email support API cost sync, every 30 min API revenue sync, realtime Customer Journey Report Conversion Path Reporting Portal (beta) 1 Data analysis call with the CEO


RedTrack.io alternatives

  • Logo of Cometly
    Cometly
    Measure, analyze, and improve online ad performance.
    Read more
  • Logo of OffersHub
    OffersHub
    Streamline ad campaigns, track performance, and prevent fraud.
    Read more
  • Logo of Kochava
    Kochava
    Measure, analyze, and optimize ad spend across all platforms.
    Read more
  • Logo of ChannelMix
    ChannelMix
    Unifies marketing data, predicts ROI, and boosts performance.
    Read more
  • Logo of ThoughtMetric
    ThoughtMetric
    Connects marketing efforts to sales, revealing true ROI.
    Read more
  • Logo of Rockerbox
    Rockerbox
    Connects marketing efforts to revenue for smarter decisions.
    Read more

RedTrack.io FAQ

  • What is RedTrack.io and what does RedTrack.io do?

    RedTrack.io is a marketing analytics platform designed for e-commerce, affiliate marketing, and mobile advertising. It helps businesses track ad spend, attribute revenue, and automate campaign management. RedTrack.io offers real-time reporting, conversion tracking, and integrations with various marketing tools.

  • How does RedTrack.io integrate with other tools?

    RedTrack.io integrates with various advertising platforms and marketing tools, including Google Ads, Facebook Ads, and more. This allows for streamlined campaign management, automated data transfer, and comprehensive performance analysis. Its CAPI integration is particularly valuable for enhanced tracking in a cookieless world.

  • What the main competitors of RedTrack.io?

    Top RedTrack.io competitors include Everflow, Adcore, Affise, and Swaarm. These platforms offer similar ad tracking and campaign management functionalities, catering to businesses focused on performance marketing, affiliate programs, and online advertising optimization.

  • Is RedTrack.io legit?

    Yes, RedTrack.io is a legitimate marketing analytics platform. It offers conversion tracking, automated campaign management, and real-time reporting. While the platform boasts a wide range of integrations and cost-effectiveness, note that some users find the initial setup complex and the interface non-intuitive.

  • How much does RedTrack.io cost?

    RedTrack.io pricing starts with a free plan. Paid plans include Solo at $1,490/year, Team and Brand at $3,990/year, and Agency at $9,990/year. A custom plan is also available for high-volume needs. They offer add-ons for increased functionality.

  • Is RedTrack.io customer service good?

    RedTrack.io's customer service receives mixed reviews. While some users praise the responsive and helpful support team, others express frustration with the onboarding process and troubleshooting assistance. Some users found the support team's efforts lacking, particularly when addressing tracking inaccuracies.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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