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Slate

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Company health

Employee growth
2% increase in the last year
Web traffic
28% decrease in the last quarter
Financing
November 2022 - $6M

Ratings

G2
4.7/5
(81)
Glassdoor
4.8/5
(11)

Slate description

Slate is a content creation platform built specifically for social media teams in brands. It allows for quick and easy creation of on-brand social media content through features such as branded templates, a centralized brand hub for asset management, and integrations with design software. Slate aims to streamline social media content creation, making it simpler and faster for teams to produce high-quality, consistent content.


What companies are using Slate?

Visa is using Slate
Visa
Major League Baseball (MLB) is using Slate
Major League Baseball (MLB)
Zapier is used by Visa, Major League Baseball (MLB).

Who is Slate best for

Slate is a social media content creation platform ideal for small to medium-sized businesses with in-house social media teams. Users praise its intuitive interface, excellent customer support, and time-saving features for creating branded content. However, some users have reported occasional bugs and slow download times. If your team prioritizes brand consistency and efficient content creation, Slate is worth considering.

  • Best fit for small to medium-sized businesses.

  • No industry fit data available.


Slate features

Supported

Slate offers optimized templates and customizable design elements for social media graphics.

Supported

Slate offers social media expertise through dedicated account managers.

Supported

Slate offers customizable templates for various content types.

Supported

Slate supports branded templates for content creation via PSD templates.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Customer Service

Strongly positive
+1

Ease of Use

Strongly positive
+0.9

Reliability and Performance

Neutral
-0.25

Ease of Implementation

Rather positive
+0.5

Slate reviews

We've summarised 81 Slate reviews (Slate G2 reviews) and summarised the main points below.

Pros of Slate
  • Easy-to-use interface praised for its simplicity and efficiency.
  • Excellent customer support, responsive and helpful.
  • Effective for maintaining brand consistency across social media channels.
  • Streamlines content creation, saving time and effort.
  • Mobile app facilitates on-the-go content creation.
Cons of Slate
  • Occasional bugs and freezing issues can disrupt workflow.
  • Download times for projects can be long, impacting productivity.
  • Limited mobile app functionality compared to the desktop version.
  • Lack of an "undo" button on mobile creates editing challenges.
  • Difficult to precisely scale elements on mobile.

Slate pricing

The commentary is based on 4 reviews from Slate G2 reviews.

Slate's pricing is considered a premium cost, especially compared to alternatives like Canva. While users find the features valuable for content creation and branding, the cost may be a barrier to entry, particularly for beginners or smaller businesses. Despite the price, some users feel the investment is worthwhile for its ease of use and mobile-friendly interface.

Users sentiment

Strongly negative
-1

See the Slate pricing page.

  • Slate has a free trial.

Essentials
$99/user/month

Get started with the core tools to create social content. Includes 1 Brand Hub, core branding, auto-generated subtitles, core editing functionality, access to Slate support chat, AI Editor, and up to 3 seats.

Pro
$249/user/month

Unlock more power and customization. Includes everything in Essentials, plus unlimited core branding, unlimited auto-generated subtitles, content hub, standard support and onboarding, AI Editor, and up to 5 seats.

Enterprise
Custom

Maximize your potential with unlimited features. Includes everything in Pro, plus multiple brand hubs, SSO/SAML, unlimited AI editing, premium unlimited brand customization, dedicated customer success manager, premium support, personalized team training, brand onboarding, custom creative services, and no cap on seats.


Slate alternatives

  • Logo of Design Huddle
    Design Huddle
    Streamline brand visuals with on-brand templates and easy design controls.
    Read more
  • Logo of Buffer
    Buffer
    Plan and schedule social media posts, analyze performance, and engage your audience.
    Read more
  • Logo of Hootsuite
    Hootsuite
    Manage all your social media in one place, easily.
    Read more
  • Logo of PhotoADKing
    PhotoADKing
    Easy graphic design tool with templates for stunning marketing visuals.
    Read more
  • Logo of PosterMyWall
    PosterMyWall
    Design and print marketing materials easily with customizable templates.
    Read more
  • Logo of Shorthand
    Shorthand
    Craft immersive visual stories effortlessly, boosting engagement.
    Read more

Slate FAQ

  • What is Slate and what does Slate do?

    Slate is a social media content creation platform designed for brand teams. It streamlines content production with branded templates, a centralized asset hub, and design software integrations. This facilitates quick creation of high-quality, consistent social media content, saving time and effort.

  • How does Slate integrate with other tools?

    Slate integrates with design software like Photoshop and Figma, enabling seamless transfer of designs. It also offers a centralized brand hub for asset management, streamlining content creation workflows. This enhances brand consistency and team collaboration.

  • What the main competitors of Slate?

    Alternatives to Slate include Creatosaurus, Simplified, and Visme. These platforms offer similar features for social media content creation, brand management, and team collaboration. Other options like Constant Contact and RELAYTO, while not direct competitors, offer overlapping functionalities for content marketing and engagement.

  • Is Slate legit?

    Yes, Slate is a legitimate platform. User reviews highlight its ease of use, excellent customer support, and effectiveness in maintaining brand consistency. While some users mention occasional bugs and long download times, Slate is generally considered a safe and useful tool for social media content creation.

  • How much does Slate cost?

    Slate's pricing includes the Essentials plan at $99/user/month and the Pro plan at $249/user/month for growing social teams. The Enterprise plan has custom pricing for larger teams with high content volume. A free trial is available.

  • Is Slate customer service good?

    Slate's customer service receives overwhelmingly positive feedback. Users consistently praise the responsiveness and helpfulness of the support team, highlighting their proactive approach to resolving issues and implementing user feedback. Several reviewers describe the customer service as "top-of-the-line," "exceptional," and "fantastic."


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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