Adsterra Network is an advertising platform connecting businesses with website and app owners to display ads. They specialize in software and utility advertising but work with many industries. Adsterra emphasizes high-quality traffic from its 18,000+ publishers and offers detailed targeting options. Businesses can launch campaigns quickly with a variety of ad formats and pricing models. They provide support and tools for optimization and fraud protection.
Who is Adsterra Network best for
Adsterra is an ad network that connects businesses with website and app owners. We've noticed that users appreciate the variety of ad formats, ease of use, and high CPM rates, especially for US traffic. We have however observed that users mention bot traffic, decreased support responsiveness and deceptive ads as potential issues to consider.
We find that Adsterra is a solid fit for medium to large companies seeking diverse ad formats and global reach.
From what we see, Adsterra is especially effective for businesses in the Telecom, Software and Marketing/Advertising industries.
Adsterra Network features
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Variety of Ad Formats: Adsterra offers a wide range of ad formats tailored to the Utilities and Software vertical, including push ads, banners, popunders, native ads, and the high-performing Social Bar format. These formats are designed to engage users and drive conversions.
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Security and Ad Quality: Adsterra prioritizes ad quality and employs robust security measures, including 3-level security algorithms, AI-powered anti-malware, and anti-fraud solutions. These safeguards help ensure that the ads delivered are secure and trustworthy.
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Traffic-to-Offer Matching: Adsterra utilizes smart algorithms to match offers with relevant traffic, ensuring higher conversions and revenues for both advertisers and publishers. This precise targeting maximizes the effectiveness of campaigns.
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High eCPM for Publishers: Adsterra boasts high eCPMs (effective cost per mille) for publishers, achieved through near-100% fill rates and relevant offers. Higher bids are prioritized, further optimizing publisher earnings.
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Traffic Estimation for Advertisers: Adsterra provides a multi-level traffic estimation system that assists advertisers in setting optimal bids to attract high-quality traffic, maximizing their return on investment.
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Engaging and Converting Ads: Adsterra's platform ensures that ads are relevant to the target audience, increasing user engagement and improving conversion rates. The platform supports various ad formats, including the Social Bar format, known for its high conversion potential.
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Near 100% Fill Rates: Adsterra offers near-100% fill rates, ensuring that publishers always have relevant ads to display, maximizing their potential earnings.
Qualities
We evaluate the sentiment that users express about non-functional aspects of the
software
Value and Pricing Transparency
Rather negative
-0.4
Customer Service
Neutral
-0.18
Ease of Use
Rather positive
+0.67
Reliability and Performance
Rather negative
-0.4
Adsterra Network reviews
We've summarised 64
Adsterra Network reviews (Adsterra Network TrustPilot reviews and Adsterra Network G2 reviews) and
summarised the main points below.
Pros of Adsterra Network
High CPM rates, especially for US traffic.
Easy-to-use platform and ad integration.
Fast website approvals and campaign setup.
Multiple ad formats and pricing models are available.
Dedicated personal managers provide support.
Cons of Adsterra Network
Bot traffic and artificial engagement are major concerns.
Customer support responsiveness has significantly declined.
Account suspensions and payment rejections without clear explanations are frequent.
Advertiser quality has decreased, leading to low CPM and revenue for publishers.
Malware and deceptive ads are served, negatively impacting user experience.
Adsterra Network pricing
The commentary is based on 28 reviews from Adsterra Network G2 reviews and Adsterra Network TrustPilot reviews.
We find that Adsterra's CPM rates are generally considered competitive, especially for tier 3 countries. However, some users have reported low revenue despite high impressions, and others have experienced inconsistencies in payouts or account suspensions. Therefore, we advise careful monitoring of your earnings and communication with support.
What is Adsterra Network and what does Adsterra Network do?
Adsterra Network is an advertising platform connecting advertisers with publishers across websites and apps. We find that they offer various ad formats and targeting options, specializing in software and utility advertising. They emphasize high-quality traffic and provide tools to optimize campaigns and prevent fraud.
What is Adsterra Network and what does Adsterra Network do?
Adsterra Network is an advertising platform connecting advertisers with publishers across websites and apps. We find that they offer various ad formats and targeting options, specializing in software and utility advertising. They emphasize high-quality traffic and provide tools to optimize campaigns and prevent fraud.
How does Adsterra Network integrate with other tools?
There is no information about Adsterra Network integrations with other tools. However, they offer various ad formats and pricing models, catering to diverse advertising needs.
How does Adsterra Network integrate with other tools?
There is no information about Adsterra Network integrations with other tools. However, they offer various ad formats and pricing models, catering to diverse advertising needs.
What the main competitors of Adsterra Network?
We find that Adsterra Network's main competitors include ClickAdilla, Adcash, Adblade, AdRecover, AdSense, and EZmob. These platforms offer similar advertising and monetization solutions for businesses and publishers.
What the main competitors of Adsterra Network?
We find that Adsterra Network's main competitors include ClickAdilla, Adcash, Adblade, AdRecover, AdSense, and EZmob. These platforms offer similar advertising and monetization solutions for businesses and publishers.
Is Adsterra Network legit?
We find that Adsterra Network has mixed reviews regarding its legitimacy. While some users appreciate the high CPM rates and ease of use, others have raised serious concerns about bot traffic, poor customer support, and unexplained account suspensions. Proceed with caution.
Is Adsterra Network legit?
We find that Adsterra Network has mixed reviews regarding its legitimacy. While some users appreciate the high CPM rates and ease of use, others have raised serious concerns about bot traffic, poor customer support, and unexplained account suspensions. Proceed with caution.
How much does Adsterra Network cost?
I couldn't find specific pricing details for Adsterra Network. Reach out to their sales team to get a customized quote based on your advertising needs.
How much does Adsterra Network cost?
I couldn't find specific pricing details for Adsterra Network. Reach out to their sales team to get a customized quote based on your advertising needs.
Is Adsterra Network customer service good?
We find that Adsterra Network's customer service is a significant concern. While some users praise their personal managers, many report unhelpful responses, slow resolution times, and a lack of transparency regarding account suspensions and payment issues.
Is Adsterra Network customer service good?
We find that Adsterra Network's customer service is a significant concern. While some users praise their personal managers, many report unhelpful responses, slow resolution times, and a lack of transparency regarding account suspensions and payment issues.
Reviewed by
MK
Michal Kaczor
CEO at Gralio
Michal has worked at startups for many years and writes about topics relating to software selection and IT
management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs
of any business and find solutions to its problems.
TT
Tymon Terlikiewicz
CTO at Gralio
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech
department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX,
HR, Payroll, Marketing automation and various developer tools.
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