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Attentive

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Company health

Employee growth
15% increase in the last year
Web traffic
27% increase in the last quarter
Financing
July 2023 - $863M

Ratings

G2
4.8/5
(513)
Capterra
4.8/5
(79)
TrustPilot
2.3/5
(7)

Attentive description

Attentive is a software platform designed to help businesses use personalized text messages and emails to connect with their customers. Its features include tools for growing and segmenting customer lists, sending targeted messages, and analyzing results. Attentive also offers AI-powered features that aim to optimize message performance and automate tasks. It integrates with other business software, making it suitable for industries such as retail, food and beverage, and travel.


Who is Attentive best for

Attentive is a powerful SMS and email marketing platform ideal for e-commerce businesses looking to boost customer engagement and drive sales. Users praise its easy-to-use interface, robust segmentation, and excellent customer support. However, some have noted concerns about high SMS costs and limited reporting features. Despite this, many users report a consistently high ROI.

  • Best for small, mid-sized, and enterprise businesses.

  • Ideal for retail and consumer goods, suitable for various other industries.


Attentive features

Supported

Attentive allows creating and sending personalized SMS marketing campaigns.

Supported

Attentive automates SMS and email campaigns, leveraging AI for personalization and optimization.

Supported

Attentive offers integrated email marketing tools for targeted campaigns, personalized messaging, and automated sequences.

Supported

Attentive allows segmenting contacts based on various criteria for targeted outreach.

Supported

Attentive supports personalized emails and text messages based on customer data, using AI and automation.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Neutral
-0.09

Customer Service

Strongly positive
+0.83

Ease of Use

Strongly positive
+0.96

Reliability and Performance

Rather positive
+0.64

Ease of Implementation

Strongly positive
+0.74

Scalability

Strongly positive
+1

Attentive reviews

We've summarised 595 Attentive reviews (Attentive GetApp reviews, Attentive TrustPilot reviews, Attentive Capterra reviews and Attentive G2 reviews) and summarised the main points below.

Pros of Attentive
  • Easy-to-use UI and excellent customer support
  • Seamless onboarding and implementation process
  • Excellent account management and strategic guidance
  • Robust segmentation and targeting options
  • Consistently delivers high ROI
Cons of Attentive
  • High costs for SMS/MMS, especially with media
  • Limited reporting and analytics capabilities
  • Some integrations require manual workarounds or are missing
  • Occasional bugs and technical issues, especially with sign-up units
  • Limited self-service options for certain features

Attentive pricing

The commentary is based on 56 reviews from Attentive Capterra reviews, Attentive G2 reviews and Attentive TrustPilot reviews.

No pricing information found on the website.

Users sentiment

Neutral
-0.09

See the Attentive pricing page.


Attentive alternatives

  • Logo of Klaviyo
    Klaviyo
    Own your data, personalize marketing, and grow faster.
    Read more
  • Logo of Braze
    Braze
    Personalized cross-channel messaging grows customer relationships.
    Read more
  • Logo of Bluecore
    Bluecore
    Personalized retail marketing automation for increased customer lifetime value.
    Read more
  • Logo of Omnisend
    Omnisend
    Ecommerce email & SMS marketing automation for more sales.
    Read more
  • Logo of Insider
    Insider
    Personalizes customer journeys across channels with AI-powered insights.
    Read more
  • Logo of Yotpo
    Yotpo
    Builds customer loyalty with reviews, rewards, and marketing.
    Read more

Attentive FAQ

  • What is Attentive and what does Attentive do?

    Attentive is a personalized text and email marketing platform. It helps businesses grow customer lists, segment audiences, send targeted messages, and analyze campaign results. Attentive offers AI-powered optimization and automation, integrating with existing business software for seamless workflows.

  • How does Attentive integrate with other tools?

    Attentive integrates with various e-commerce platforms, CRMs, and other marketing tools. This allows for seamless data flow and automation of personalized SMS and email campaigns, enhancing customer engagement and streamlining marketing efforts. Popular integrations include Shopify, Salesforce, and Segment.

  • What the main competitors of Attentive?

    Attentive's top competitors include HubSpot Marketing Hub, Mobiniti, ActiveCampaign, Mailchimp, Constant Contact, and Text Request. These alternatives offer similar features such as SMS marketing, email campaigns, and automation.

  • Is Attentive legit?

    Yes, Attentive is a legitimate business texting platform. It's known for its ease of use and excellent customer support, though some users mention the high cost and limited reporting features. Attentive is generally considered safe and reliable for personalized SMS and email marketing.

  • How much does Attentive cost?

    Attentive doesn't publicly disclose pricing information. To get product pricing details, contacting their sales team is recommended. This allows for personalized quotes based on your specific business needs and desired features.

  • Is Attentive customer service good?

    Attentive's customer service is highly regarded. Users consistently praise the readily available, responsive, and helpful support team, describing them as "amazing," "best-in-class," and an "extension of your team." While some experienced rep turnover, most interactions are positive, highlighting Attentive's dedication to customer success.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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