Logo of AudienceReport

AudienceReport

Website LinkedIn Twitter

Last updated on

Company health

Employee growth
33% increase in the last year
Web traffic
35% increase in the last quarter

Ratings

G2
3.5/5
(1)
TrustPilot
2.5/5
(8)

AudienceReport description

AudienceReport, by AudienceProject, helps you figure out how well your online ads are working. It lets you compare results across different platforms like websites, social media, and even TV. This helps you see what's working best and make smarter choices about where to spend your advertising budget. AudienceReport uses advanced technology that respects online privacy, so you can be confident your data is handled responsibly. Whether you're an advertiser, agency, or publisher, AudienceReport gives you the information you need to reach the right audience and get the most out of your advertising.


What companies are using AudienceReport?

KIA is using AudienceReport
KIA
Publicis Media is using AudienceReport
Publicis Media
bonprix is using AudienceReport
bonprix
GroupM is using AudienceReport
GroupM
Haleon is using AudienceReport
Haleon
PepsiCo is using AudienceReport
PepsiCo
Zapier is used by KIA, Publicis Media, bonprix, GroupM, Haleon, PepsiCo.

Who is AudienceReport best for

AudienceReport is a useful tool, in our experience, for advertisers, agencies, and publishers aiming to measure and improve cross-media ad campaigns. It provides continuous insights into audience reach and ROI across digital, social media, and TV, while prioritizing data privacy. It's built to help optimize media investments and effectively reach target audiences using actionable insights and comprehensive reporting.

  • We find that AudienceReport is ideal for mid-sized to large companies aiming to optimize their ad strategies across multiple channels.

  • AudienceReport is tailored for the Marketing and Advertising industry, offering tools to measure and enhance cross-media campaign performance.


AudienceReport features

Supported

Cross-Channel Ad Performance Measurement: Provides a holistic view of ad performance across various channels, formats, and devices, allowing for de-duplicated audience reach, frequency, and composition analysis to evaluate campaign outcomes and plan for maximum ROI.

Supported

Continuous Campaign Measurement and Planning: Offers continuous campaign measurement and planning, providing insights into audience reach, frequency, and composition across different channels.

Supported

Cross-Media Campaign Analysis: Enables cross-media campaign analysis, providing cost insights and recommendations for optimizing media investments.

Supported

Brand and Sales Lift Measurement: Measures brand and sales lift resulting from campaigns, allowing for evaluation of impact on brand awareness, purchase intent, and sales.

Supported

Budget Optimization: Facilitates effective budget allocation by providing insights and recommendations for optimizing media investments across different channels.

Supported

Real-Time Campaign Monitoring: Offers continuous monitoring and analysis of audience reach, frequency, and composition throughout campaigns.

Supported

Campaign Reporting and Visualization: Delivers comprehensive reporting and visualization of campaign performance, including reach, frequency, composition, and other key metrics.

Supported

AI-Powered Campaign Optimization: Leverages machine learning algorithms to identify and address potential issues in campaigns, optimizing their performance.


AudienceReport alternatives

  • Logo of ASK BOSCO®
    ASK BOSCO®
    AI-powered marketing insights and budget forecasting.
    Read more
  • Logo of The Trade Desk
    The Trade Desk
    Buy digital ads precisely, transparently, across every channel.
    Read more
  • Logo of Cometly
    Cometly
    Measure, analyze, and improve online ad performance.
    Read more
  • Logo of Kochava
    Kochava
    Measure, analyze, and optimize ad spend across all platforms.
    Read more
  • Logo of Novaon AutoAds
    Novaon AutoAds
    Automated ad optimization for better results, saving time and money.
    Read more
  • Logo of Videoamp
    Videoamp
    TV ad planning and measurement across all screens.
    Read more

AudienceReport FAQ

  • What is AudienceReport and what does AudienceReport do?

    AudienceReport by AudienceProject helps measure and optimize cross-channel ad campaigns. We find it provides a holistic view of performance across different platforms, allowing for better budget allocation and smarter advertising choices. It's a useful tool for advertisers, agencies, and publishers seeking efficient campaign management.

  • How does AudienceReport integrate with other tools?

    AudienceReport facilitates cross-media campaign analysis by integrating data from various platforms like websites, social media, and TV. This gives a holistic view of ad performance, enabling better budget allocation and optimized media investments. It doesn't list specific integrations but emphasizes its broad cross-platform capabilities.

  • What the main competitors of AudienceReport?

    We find that AudienceReport's main competitors include The Trade Desk, Cometly, Kochava, and Videoamp. These platforms offer similar ad measurement and optimization capabilities across various channels. ASK BOSCO and Novaon AutoAds are also alternatives, focusing on budget forecasting and automated optimization, respectively.

  • Is AudienceReport legit?

    We find AudienceReport to be a legitimate platform. They offer cross-channel ad performance measurement and have generally positive website and employee growth. However, user reviews are mixed, so we recommend doing further research.

  • How much does AudienceReport cost?

    I'm sorry, but pricing information for AudienceReport is not available at this time. We recommend checking their website or contacting their sales team for the latest pricing details.

  • Is AudienceReport customer service good?

    We find that AudienceReport's customer service receives mixed reviews. Some users appreciate the helpful webinars and the platform's analytical capabilities, while others have expressed frustration with the lack of support resources and difficulty contacting customer service.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

NEW: Introducing Gralio Screen Buddy

An AI tool that observes your work, finds inefficiencies, and suggests smarter ways to do things. Maybe you can use your tools better, automate tasks, or switch software.

For Individuals
Streamline your daily tasks, get helpful AI tips, and find the right tools for your workflow.
For Businesses
See how your team really works, uncover automation opportunities, and get software recommendations tailored to your processes.