Logo of Bound

Bound

Website LinkedIn

Last updated on

Company health

Employee growth
36% decrease in the last year
Web traffic
31% decrease in the last quarter
Financing
August 2016 - $7M

Ratings

G2
4.8/5
(23)
Glassdoor
4.8/5
(12)

Bound description

Bound is a personalization platform designed for mid-size to large B2B companies. It helps you tailor your website content to different visitor segments based on data like industry and company size. This can lead to higher engagement with your website and marketing campaigns. Bound offers support and guidance to help you launch quickly and achieve a good return on investment.


Who is Bound best for

Bound is a personalization platform for mid-size to large B2B companies seeking to improve website engagement and marketing campaign effectiveness. Users praise the excellent customer support and easy setup, while some find the platform's UI/UX challenging and desire more self-service options. Bound excels at integrating with CRM and other data sources for customized web experiences.

  • Ideal for medium businesses (101-1000 employees) and a good fit for large enterprises (1001+ employees).

  • Designed for B2B companies across various industries, focusing on personalized web experiences.


Bound features

Supported

Bound supports data-driven personalization for known and anonymous audiences.

Supported

Bound allows website personalization based on user data from CRM systems.

Supported

Bound supports personalized messaging based on user attributes and behavior.

Supported

Bound offers real-time personalization based on various attributes, including behavior.


Bound reviews

We've summarised 23 Bound reviews (Bound G2 reviews) and summarised the main points below.

Pros of Bound
  • Excellent customer support, particularly from CSMs like Taylor Crawford and Adriana.
  • Easy setup and implementation for personalized web experiences.
  • Effective integration with CRM and other data sources for customization.
  • Strong A/B testing capabilities.
  • Helpful in driving conversions and increasing user engagement.
Cons of Bound
  • The platform can be difficult to learn and use without guidance.
  • The UI/UX is not intuitive.
  • Backend integration can be complex, requiring technical knowledge or assistance from the Bound team.
  • Limited options for copying campaigns; requires creating from scratch.
  • Desires more self-service UI and segmentation options.

Bound alternatives

  • Logo of Yieldify
    Yieldify
    Boosts e-commerce sales with personalized website experiences.
    Read more
  • Logo of Insider
    Insider
    Personalizes customer journeys across channels with AI-powered insights.
    Read more
  • Logo of VWO Testing
    VWO Testing
    A/B test and personalize websites to boost conversions.
    Read more
  • Logo of Dynamic Yield
    Dynamic Yield
    Personalizes website and app content to boost conversions.
    Read more
  • Logo of Bloomreach
    Bloomreach
    Personalizes websites and boosts conversions with AI.
    Read more
  • Logo of Fibr
    Fibr
    AI website personalization, boosting engagement and conversions.
    Read more

Bound FAQ

  • What is Bound and what does Bound do?

    Bound is a personalization platform for mid-size to large B2B companies. It tailors website content based on visitor segments, using data like industry and company size. This boosts website engagement and marketing campaign effectiveness. Bound offers support for quick launch and ROI.

  • How does Bound integrate with other tools?

    Bound integrates with CRM systems and other data sources to personalize website content based on user attributes. It also supports A/B testing to optimize personalization strategies. However, some users find the backend integration complex, requiring technical expertise.

  • What the main competitors of Bound?

    Alternatives to Bound include Yieldify, PathFactory, Webeo, and HubSpot Marketing Hub. These platforms offer similar website personalization and marketing automation features, catering to mid-size and large B2B businesses seeking improved engagement and conversions.

  • Is Bound legit?

    Bound appears to be a legitimate platform. User reviews highlight excellent customer support and effective personalization features. However, some users find the platform difficult to learn and the interface unintuitive. For B2B website personalization, Bound offers robust features, but consider the potential learning curve.

  • How much does Bound cost?

    I couldn't find pricing details for Bound. For the most up-to-date pricing information, I recommend visiting Bound's website or contacting their sales team. This will help determine if Bound is worth the investment for your needs.

  • Is Bound customer service good?

    Bound's customer service receives overwhelmingly positive feedback. Users consistently praise the helpfulness and responsiveness of the support team, particularly their CSMs. Specific team members like Taylor Crawford and Adriana are frequently mentioned for going above and beyond.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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