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Facebook Audience Network description
Facebook Audience Network helps you make money from your mobile apps and websites. It lets you display targeted ads to your audience, drawing on Facebook's user data. This means the ads are more likely to be relevant to the people seeing them, increasing the chance of clicks and revenue for you. While no longer accepting new apps, existing publishers can continue using the platform.
Who is Facebook Audience Network best for
Facebook Audience Network helps app developers and website owners monetize their content with targeted ads. Users praise its wide reach and versatile ad formats, but some find setup complex. While no longer accepting new apps, existing publishers benefit from targeted advertising at a fair cost.
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Ideal for small to enterprise-level businesses seeking to monetize their apps or websites.
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Well-suited for Healthcare, Finance, E-commerce, Retail, Hospitality, Media & Entertainment, Software, Marketing, and Professional Services.
Facebook Audience Network features
Supported Audience Network offers CPC model for publishers to earn based on clicks. |
Supported Facebook Audience Network shares ad revenue with publishers. |
Supported Facebook Audience Network uses a CPM model, letting publishers earn based on ad impressions. |
Supported Facebook Audience Network offers advanced audience targeting, including demographics, interests, and custom audiences. |
Supported Facebook Audience Network supports native ad formats. |
We evaluate the sentiment that users express about non-functional aspects of the software
Value and Pricing Transparency
Ease of Use
Ease of Implementation
Facebook Audience Network reviews
We've summarised 160 Facebook Audience Network reviews (Facebook Audience Network G2 reviews) and summarised the main points below.
- Targeted advertising at a fair cost.
- Wide reach across Facebook's network.
- Versatile ad formats.
- Effective for brand awareness campaigns.
- Setup can be complex.
- Steep learning curve, especially for non-IT users.
- Ad quality issues: intrusive or irrelevant ads.
- Low conversion rates, particularly for sales or lead generation.
Facebook Audience Network pricing
The commentary is based on 43 reviews from Facebook Audience Network G2 reviews.
Facebook Audience Network is generally considered affordable, offering a wide reach at a fair cost, especially for brand awareness and app monetization. However, some find the cost-effectiveness for conversions and lead generation less clear, with varying results and potential for ad fraud. Some express concerns over fluctuating CPMs.
Users sentiment
Facebook Audience Network alternatives
Facebook Audience Network FAQ
Facebook Audience Network is a monetization platform enabling app developers and website owners to display targeted ads to their audience using Facebook's user data. It offers various ad formats and targeting options, helping publishers earn revenue through clicks and impressions. While no longer accepting new publishers, existing ones can continue monetizing their apps.
What is Facebook Audience Network and what does Facebook Audience Network do?
Facebook Audience Network is a monetization platform enabling app developers and website owners to display targeted ads to their audience using Facebook's user data. It offers various ad formats and targeting options, helping publishers earn revenue through clicks and impressions. While no longer accepting new publishers, existing ones can continue monetizing their apps.
Facebook Audience Network integrates with your existing mobile apps and websites. It leverages Facebook's user data for targeted advertising, aiming to enhance click-through rates and revenue generation for publishers. However, it's worth noting the platform is no longer accepting new apps.
How does Facebook Audience Network integrate with other tools?
Facebook Audience Network integrates with your existing mobile apps and websites. It leverages Facebook's user data for targeted advertising, aiming to enhance click-through rates and revenue generation for publishers. However, it's worth noting the platform is no longer accepting new apps.
Top alternatives to Facebook Audience Network include Google Ad Manager, Unity Ads, and Google Ads. These platforms offer similar ad management and monetization features for app developers and website owners seeking to maximize revenue through targeted advertising.
What the main competitors of Facebook Audience Network?
Top alternatives to Facebook Audience Network include Google Ad Manager, Unity Ads, and Google Ads. These platforms offer similar ad management and monetization features for app developers and website owners seeking to maximize revenue through targeted advertising.
Yes, Facebook Audience Network is legitimate for existing publishers. It leverages Facebook's user data for targeted advertising, offering various ad formats and a revenue share model. However, it is no longer accepting new apps. Be aware of potential complexities in setup and ad quality issues.
Is Facebook Audience Network legit?
Yes, Facebook Audience Network is legitimate for existing publishers. It leverages Facebook's user data for targeted advertising, offering various ad formats and a revenue share model. However, it is no longer accepting new apps. Be aware of potential complexities in setup and ad quality issues.
Facebook Audience Network doesn't list pricing information publicly. To determine if it's worth the cost for your business, contacting their sales team directly is recommended. They can provide a tailored quote based on your specific advertising needs.
How much does Facebook Audience Network cost?
Facebook Audience Network doesn't list pricing information publicly. To determine if it's worth the cost for your business, contacting their sales team directly is recommended. They can provide a tailored quote based on your specific advertising needs.
Customer reviews on Facebook Audience Network's customer service are mixed. Some users praise the quick and helpful responses, while others express frustration with account suspensions and unhelpful support articles. Several reviewers mention easy-to-use help resources.
Is Facebook Audience Network customer service good?
Customer reviews on Facebook Audience Network's customer service are mixed. Some users praise the quick and helpful responses, while others express frustration with account suspensions and unhelpful support articles. Several reviewers mention easy-to-use help resources.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.
An AI tool that observes your work, finds inefficiencies, and suggests smarter ways to do things. Maybe you can use your tools better, automate tasks, or switch software.