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Groupon description
Groupon is a marketing platform that connects businesses with potential customers. Primarily focused on local experiences, it offers deals and promotions to a large active user base. Businesses can use Groupon to attract new customers, build brand awareness, and gain exposure through their marketplace. Groupon offers various tools to manage promotions, track performance, and access marketing resources.
Who is Groupon best for
We find that Groupon is best for businesses aiming to boost their bottom line by filling empty seats and selling excess inventory. Many users highlight the platform's easy-to-use interface and wide variety of deals, making it great for attracting customers. Groupon is also useful for businesses looking to strengthen customer loyalty through deals and promotions, although some users report issues with hidden restrictions.
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Perfect for SMBs (1-1000 employees) seeking to boost visibility and attract new customers with minimal upfront costs.
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Ideal for businesses in e-commerce, retail, and hospitality looking to fill capacity and enhance customer engagement through deals.
Groupon features
Supported Reach New Customers: Reach new customers by promoting your business on Groupon, which boasts one of the largest platforms in the world and a tech-forward approach to connect your offers with the right audience. |
Supported Boost Your Bottom Line: Boost your bottom line by filling empty seats and selling excess inventory with targeted deals, thereby optimizing revenue generation and reducing waste. |
Supported Build Brand Loyalty: Strengthen customer loyalty by offering targeted deals and promotions that encourage repeat business and positive word-of-mouth referrals. |
Supported Become a True Destination: Become a true destination by enhancing your business's visibility and appeal, attracting customers seeking unique and memorable experiences. |
Supported Manage Your Online Presence: Manage your online presence effectively with Groupon Merchant, providing you with the necessary tools and resources to enhance visibility and reach. |
Supported Get Discovered by New Customers: Get your business discovered by new customers eager to try unique experiences using Groupon's extensive reach. |
Supported No Upfront Costs: No upfront costs are required to get started with Groupon Merchant, making it accessible to businesses of all sizes. |
Groupon reviews
We've summarised 88 Groupon reviews (Groupon G2 reviews) and summarised the main points below.
- Wide variety of deals and discounts across numerous categories.
- Easy-to-use website and app for finding and redeeming offers.
- Great for discovering new local businesses and experiences.
- Significant discounts on activities and events, especially for travel and self-care.
- Useful for gift-giving, even though transferring can be tricky.
- Difficult transferring Groupons as gifts, often met with resistance from businesses.
- Unclear or misleading deal descriptions, with excessive fine print.
- Inconsistent customer support experiences, slow response times.
- Limited high-end options for certain categories like restaurants.
- Deals often contain hidden restrictions or limited availability.
Groupon pricing
The commentary is based on 43 reviews from Groupon G2 reviews.
We find that Groupon offers a wide variety of deals and discounts, which many users appreciate. While some find great value and noticeable savings, others mention deals can be misleading or have hidden restrictions. Some users expressed frustration with customer support.
Users sentiment
Groupon alternatives
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Groupon FAQ
Groupon connects businesses with customers by offering deals on local experiences. We find that it's a great way for businesses to attract new customers and boost brand awareness, while consumers discover new places and save money. Groupon offers various tools to manage promotions and track performance.
What is Groupon and what does Groupon do?
Groupon connects businesses with customers by offering deals on local experiences. We find that it's a great way for businesses to attract new customers and boost brand awareness, while consumers discover new places and save money. Groupon offers various tools to manage promotions and track performance.
We find that Groupon primarily focuses on its own marketplace to connect businesses with customers. There's no information available about direct integrations with other tools. It appears Groupon relies on its platform and merchant tools for managing promotions and marketing activities.
How does Groupon integrate with other tools?
We find that Groupon primarily focuses on its own marketplace to connect businesses with customers. There's no information available about direct integrations with other tools. It appears Groupon relies on its platform and merchant tools for managing promotions and marketing activities.
We find that Groupon's main competitors include LivingSocial, RetailMeNot, and other deal-of-the-day websites. Local marketing platforms like Yelp and Google My Business also compete for merchant advertising dollars. In our experience, some businesses also consider Groupon alternatives like loyalty programs and direct email marketing.
What the main competitors of Groupon?
We find that Groupon's main competitors include LivingSocial, RetailMeNot, and other deal-of-the-day websites. Local marketing platforms like Yelp and Google My Business also compete for merchant advertising dollars. In our experience, some businesses also consider Groupon alternatives like loyalty programs and direct email marketing.
Yes, Groupon is a legitimate platform. We find that while some users experience issues with misleading deals or customer support, many others appreciate the discounts and ease of use. It's a popular platform to discover new businesses and experiences.
Is Groupon legit?
Yes, Groupon is a legitimate platform. We find that while some users experience issues with misleading deals or customer support, many others appreciate the discounts and ease of use. It's a popular platform to discover new businesses and experiences.
We couldn't find pricing information for Groupon. Contact Groupon directly for specific pricing details. We'll update our information as soon as we have it.
How much does Groupon cost?
We couldn't find pricing information for Groupon. Contact Groupon directly for specific pricing details. We'll update our information as soon as we have it.
We find that Groupon's customer service receives mixed reviews. While some users praise the support team's helpfulness, others express frustration with slow response times and difficulty obtaining satisfactory resolutions, especially regarding refunds or unusable vouchers.
Is Groupon customer service good?
We find that Groupon's customer service receives mixed reviews. While some users praise the support team's helpfulness, others express frustration with slow response times and difficulty obtaining satisfactory resolutions, especially regarding refunds or unusable vouchers.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.
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