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Mapp Marketing Cloud description
Mapp Marketing Cloud is a marketing platform designed to help mid-sized and larger B2C and D2C companies understand their customers better and personalize marketing. It combines customer data from different sources to build customer profiles, then uses AI to analyze that data and generate insights for personalized marketing campaigns. These campaigns can be deployed across various channels, including email, SMS, and mobile apps. Mapp promises to improve customer engagement and loyalty through data-driven insights and automated, personalized marketing.
Who is Mapp Marketing Cloud best for
Mapp Marketing Cloud is a robust marketing platform empowering mid-sized to large B2C and D2C companies to personalize customer interactions. Users praise its comprehensive features, user-friendly interface, and detailed analytics. However, some find its full potential difficult to grasp and desire more seamless integrations. Consider Mapp if you prioritize data-driven marketing and advanced personalization.
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Ideal for mid-sized to large B2C and D2C companies (100-1000+ employees).
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Best fit for E-commerce, Retail, and Consumer Goods.
Mapp Marketing Cloud features
Supported Mapp Marketing Cloud offers integrated email marketing tools for targeted campaigns, personalized messaging, and automated sequences. |
Supported Mapp Marketing Cloud analyzes customer data from various sources to understand customer behavior and preferences. |
Supported Mapp Marketing Cloud supports cross-channel campaigns across email, mobile, and social media. |
Supported Mapp Marketing Cloud offers a CDP with unified customer profiles, data synchronization, and personalized interactions. |
Supported Mapp Marketing Cloud offers personalized, omnichannel customer journeys with goal-based marketing automation. |
Supported Mapp Marketing Cloud supports sending and receiving SMS messages for various communication purposes. |
Mapp Marketing Cloud reviews
We've summarised 67 Mapp Marketing Cloud reviews (Mapp Marketing Cloud G2 reviews) and summarised the main points below.
- Comprehensive marketing platform with multi-channel capabilities.
- User-friendly interface for core features like segmentation.
- Good value for the price compared to other platforms.
- Detailed analytics and reporting features.
- Excellent customer support and account management.
- Difficult to understand the platform's full potential and functionalities.
- API integration often requires developer assistance.
- Customer support response times can be slow and not always helpful.
- Limited integrations with platforms like WhatsApp and Viber.
- Some features like landing pages and vouchers feel neglected.
Mapp Marketing Cloud pricing
The commentary is based on 4 reviews from Mapp Marketing Cloud G2 reviews.
Mapp Cloud's pricing is considered reasonable by some, offering good value for its features. However, others find it pricey, potentially posing a barrier for smaller businesses with limited budgets. It's described as a premium product, so evaluate its cost-effectiveness based on your specific needs and budget.
See the Mapp Marketing Cloud pricing page.
Mapp Marketing Cloud alternatives
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Mapp Marketing Cloud FAQ
Mapp Marketing Cloud is a marketing automation platform specializing in customer data analysis and personalized campaigns. It uses AI to provide insights, enabling targeted messaging across email, SMS, and mobile. Mapp is ideal for mid-sized and larger B2C and D2C companies seeking improved customer engagement.
What is Mapp Marketing Cloud and what does Mapp Marketing Cloud do?
Mapp Marketing Cloud is a marketing automation platform specializing in customer data analysis and personalized campaigns. It uses AI to provide insights, enabling targeted messaging across email, SMS, and mobile. Mapp is ideal for mid-sized and larger B2C and D2C companies seeking improved customer engagement.
Mapp Marketing Cloud integrates with various platforms through its API, though some users have noted the need for developer assistance. It offers robust email, SMS, and mobile marketing integrations, but integrations with platforms like WhatsApp and Viber are limited.
How does Mapp Marketing Cloud integrate with other tools?
Mapp Marketing Cloud integrates with various platforms through its API, though some users have noted the need for developer assistance. It offers robust email, SMS, and mobile marketing integrations, but integrations with platforms like WhatsApp and Viber are limited.
Mapp Marketing Cloud competes with platforms like Braze, GetResponse MAX, and Brevo Sales Platform. These alternatives offer similar features such as customer data analysis, cross-channel campaign management, and personalized marketing automation. They target similar customer profiles, focusing on mid-sized to large B2C and D2C companies.
What the main competitors of Mapp Marketing Cloud?
Mapp Marketing Cloud competes with platforms like Braze, GetResponse MAX, and Brevo Sales Platform. These alternatives offer similar features such as customer data analysis, cross-channel campaign management, and personalized marketing automation. They target similar customer profiles, focusing on mid-sized to large B2C and D2C companies.
Mapp Marketing Cloud is a legitimate marketing platform. User reviews on G2 rate it 3.9/5, praising its comprehensive features, user-friendly interface, and good value. However, some users find its full potential difficult to grasp and desire better integration with certain platforms. So, Mapp Marketing Cloud is safe and reliable for your marketing needs.
Is Mapp Marketing Cloud legit?
Mapp Marketing Cloud is a legitimate marketing platform. User reviews on G2 rate it 3.9/5, praising its comprehensive features, user-friendly interface, and good value. However, some users find its full potential difficult to grasp and desire better integration with certain platforms. So, Mapp Marketing Cloud is safe and reliable for your marketing needs.
Mapp Marketing Cloud doesn't publicly disclose pricing information. To get product pricing details, contacting their sales team directly is recommended. This allows for customized quotes based on your specific marketing needs.
How much does Mapp Marketing Cloud cost?
Mapp Marketing Cloud doesn't publicly disclose pricing information. To get product pricing details, contacting their sales team directly is recommended. This allows for customized quotes based on your specific marketing needs.
Customer reviews on Mapp Marketing Cloud's customer service are mixed. Some users praise the helpful and proactive support, while others report slow response times and unhelpful initial responses. A few users even describe difficulty getting support.
Is Mapp Marketing Cloud customer service good?
Customer reviews on Mapp Marketing Cloud's customer service are mixed. Some users praise the helpful and proactive support, while others report slow response times and unhelpful initial responses. A few users even describe difficulty getting support.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.
An AI tool that observes your work, finds inefficiencies, and suggests smarter ways to do things. Maybe you can use your tools better, automate tasks, or switch software.