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Meiro description
Meiro is a Customer Data Platform (CDP) designed for mid-size and larger companies that want better control over their customer data. It helps you gather, organize, and understand your customer data from all sources, both online and offline. With this information, you can create detailed customer profiles and segment them for targeted marketing campaigns. Meiro is highly flexible and can work in your company's cloud environment or on your own servers, ensuring data privacy and security.
What companies are using Meiro?
Who is Meiro best for
Meiro is a powerful Customer Data Platform (CDP) designed for mid-size and larger businesses. It excels at unifying customer data from various sources, enabling real-time personalization and targeted campaigns. Users praise Meiro's flexible customization and robust identity stitching but note the initial learning curve and onboarding challenges. If your business needs a highly customizable CDP and you're prepared for some initial setup complexity, Meiro could be a great fit.
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Best fit for mid-sized businesses seeking enhanced customer data control.
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Ideal for e-commerce, retail, and BFSI companies.
Meiro features
Supported Meiro creates detailed customer profiles by combining data from multiple sources. |
Supported Meiro centralizes first-party data from various sources for a unified customer view. |
Supported Meiro supports real-time data synchronization for personalized interactions. |
Supported Meiro ingests, manages, and utilizes data for personalized campaigns and automated workflows. |
Supported Meiro supports real-time customer data updates, enabling real-time decision-making. |
Supported Meiro is a CDP that unifies, manages, and synchronizes customer data for personalized interactions and improved marketing. |
Supported Meiro unifies customer data from various touchpoints, enabling personalized interactions and real-time engagement. |
Meiro reviews
We've summarised 35 Meiro reviews (Meiro TrustPilot reviews and Meiro G2 reviews) and summarised the main points below.
- Highly flexible platform with extensive customization options for data management, analysis, and activation.
- Excellent customer support team praised for responsiveness and expertise.
- Powerful identity stitching accurately consolidates customer profiles across various touchpoints.
- Real-time data processing and activation capabilities through a robust ETL/Reverse ETL layer.
- Transparent and cost-effective pricing compared to competitors like Bloomreach or Salesforce.
- Difficult data onboarding process, especially when field names don't match between systems.
- Limited community support and resources for troubleshooting and knowledge sharing.
- Occasional delays or glitches in data mapping and syncing from external platforms.
- Initial learning curve can be steep due to the extensive feature set.
- Some users desire more advanced native marketing automation capabilities.
Meiro alternatives
Meiro FAQ
Meiro is a customer data platform (CDP) that empowers mid-size and larger companies to control and leverage their customer data effectively. It centralizes data from various sources, enabling real-time personalization and targeted marketing campaigns. Meiro offers flexible deployment options, supporting both cloud and on-premise installations.
What is Meiro and what does Meiro do?
Meiro is a customer data platform (CDP) that empowers mid-size and larger companies to control and leverage their customer data effectively. It centralizes data from various sources, enabling real-time personalization and targeted marketing campaigns. Meiro offers flexible deployment options, supporting both cloud and on-premise installations.
Meiro integrates with various data sources, both online and offline, enabling comprehensive data collection. It facilitates real-time data synchronization with other platforms for personalized interactions and utilizes a robust ETL/Reverse ETL layer for seamless data processing and activation. Some users have noted challenges with the data onboarding process when field names don't match between systems.
How does Meiro integrate with other tools?
Meiro integrates with various data sources, both online and offline, enabling comprehensive data collection. It facilitates real-time data synchronization with other platforms for personalized interactions and utilizes a robust ETL/Reverse ETL layer for seamless data processing and activation. Some users have noted challenges with the data onboarding process when field names don't match between systems.
Alternatives to Meiro include Segment, mParticle, and HubSpot Marketing Hub. These CDPs offer similar features like customer data unification, segmentation, and personalized marketing activation. While Meiro emphasizes flexibility and control, these competitors cater to various business needs and budgets.
What the main competitors of Meiro?
Alternatives to Meiro include Segment, mParticle, and HubSpot Marketing Hub. These CDPs offer similar features like customer data unification, segmentation, and personalized marketing activation. While Meiro emphasizes flexibility and control, these competitors cater to various business needs and budgets.
Yes, Meiro is a legitimate Customer Data Platform (CDP). It's praised for flexible data management and helpful customer support. However, be aware of the potentially difficult onboarding process and the learning curve. Meiro is safe for companies seeking robust data control and personalized marketing.
Is Meiro legit?
Yes, Meiro is a legitimate Customer Data Platform (CDP). It's praised for flexible data management and helpful customer support. However, be aware of the potentially difficult onboarding process and the learning curve. Meiro is safe for companies seeking robust data control and personalized marketing.
I couldn't find pricing details for Meiro. For the most up-to-date pricing information, it's best to visit their website directly or contact their sales team.
How much does Meiro cost?
I couldn't find pricing details for Meiro. For the most up-to-date pricing information, it's best to visit their website directly or contact their sales team.
Meiro's customer support receives overwhelmingly positive feedback. Users consistently praise the team's responsiveness, helpfulness, and expertise in addressing technical issues and providing best practices for data management and activation. This dedicated support seems to contribute significantly to successful Meiro implementations and ongoing platform use.
Is Meiro customer service good?
Meiro's customer support receives overwhelmingly positive feedback. Users consistently praise the team's responsiveness, helpfulness, and expertise in addressing technical issues and providing best practices for data management and activation. This dedicated support seems to contribute significantly to successful Meiro implementations and ongoing platform use.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.
An AI tool that observes your work, finds inefficiencies, and suggests smarter ways to do things. Maybe you can use your tools better, automate tasks, or switch software.