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Roster

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Last updated on

Company health

Employee growth
6% decrease in the last year
Web traffic
15% decrease in the last quarter
Financing
April 2022 - $6M

Ratings

G2
4.4/5
(52)

Roster description

Roster is a software platform designed to help mid-sized and larger companies find and manage brand ambassadors. Through Roster, you can recruit customers and fans to create social media content, provide product reviews, and participate in marketing campaigns. Roster provides tools to organize your ambassadors, communicate with them, and track their performance. It aims to help you increase brand awareness and drive revenue through word-of-mouth marketing.


Who is Roster best for

Roster is an ideal solution for mid-sized to larger businesses in the ecommerce and retail sectors looking to establish or scale their brand ambassador programs. Users praise Roster for its comprehensive feature set, including automated payouts, content syncing, and gamification tools, making it easy to manage and organize ambassador programs.

  • - Best for mid-sized to larger businesses.

  • - A good fit for ecommerce and retail companies.


Roster features

Supported

Roster supports content analytics and provides data on content performance.

Supported

Roster supports affiliate communication through various channels including email.

Supported

Roster provides tools for communicating with influencers.

Supported

Roster offers advanced tools for tracking and analyzing influencer marketing campaign performance.

Supported

Roster provides influencer relationship management with CRM features.


Roster reviews

We've summarised 52 Roster reviews (Roster G2 reviews) and summarised the main points below.

Pros of Roster
  • Roster makes it easy to manage and organize ambassador programs.
  • Excellent customer service is frequently praised.
  • The platform offers a wide range of features, including automated payouts and content syncing.
  • Users appreciate the gamification aspects and reward system for ambassadors.
  • Roster effectively helps brands leverage user-generated content and word-of-mouth marketing.
Cons of Roster
  • The platform can be buggy, with inaccurate tracking and occasional feature removals.
  • Roster lacks a built-in influencer list, requiring manual outreach.
  • Limited customization options for some features.
  • Some users find the analytics dashboard confusing and limited.
  • The lack of a mobile app is a drawback for some users.

Roster pricing

The commentary is based on 1 reviews from Roster G2 reviews.

No pricing information found.

See the Roster pricing page.


Roster alternatives

  • Logo of CreatorIQ
    roster vs CreatorIQ
    Influencer marketing platform. Discover, manage, and measure campaigns.
    Read more
  • Logo of Lefty
    Lefty
    Streamlines influencer campaigns, tracks results, and beats competitors.
    Read more
  • Logo of Captiv8
    roster vs Captiv8
    Connect with influencers, manage campaigns, and measure results.
    Read more
  • Logo of Aspire
    Aspire
    Influencer marketing platform: manage campaigns, track results, and boost sales.
    Read more
  • Logo of CreatorTag
    CreatorTag
    Find, manage, and pay influencers, measuring results easily.
    Read more
  • Logo of SARAL
    SARAL
    Finds influencers, manages campaigns, tracks sales, and measures ROI.
    Read more

Roster FAQ

  • What is Roster and what does Roster do?

    Roster is a platform helping mid-sized businesses build and manage brand ambassador programs. It provides tools for recruiting, organizing, communicating with, and tracking the performance of brand ambassadors to increase brand awareness and drive revenue through word-of-mouth marketing.

  • How does Roster integrate with other tools?

    Roster integrates with popular marketing and social media platforms to streamline communication and content sharing. This allows businesses to manage their ambassador program alongside existing marketing efforts.

  • What the main competitors of Roster?

    Roster competitors include Brandbassador, CreatorIQ, and PartnerStack. These platforms provide similar features for influencer marketing, ambassador program management, and partner relationship management.

  • Is Roster legit?

    Roster is a legitimate platform for managing brand ambassadors, with generally positive user reviews. Users praise its features, ease of use, and customer service. However, some users have reported bugs and limited customization options. Consider exploring alternatives like CreatorIQ or Brandbassador if those factors are dealbreakers.

  • How much does Roster cost?

    Roster pricing is not publicly available. Contact Roster directly for a quote tailored to your business requirements.

  • Is Roster customer service good?

    Based on user reviews, Roster receives high praise for its excellent customer service. Users highlight the responsiveness and helpfulness of the Roster team, emphasizing their quick responses, insightful guidance, and proactive approach in finding solutions.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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