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Centra

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Last updated on

Company health

Employee growth
17% increase in the last year
Web traffic
21% decrease in the last quarter
Financing
August 2021 - $100M

Ratings

G2
4.8/5
(69)
Capterra
4.8/5
(46)
Glassdoor
4.1/5
(9)

Centra description

Centra is an e-commerce platform designed specifically for fashion and lifestyle brands. It's suitable for both direct-to-consumer and wholesale models, offering tools to manage global sales, marketing and operations from a single platform. Centra emphasizes its user-friendly features, integrations for popular business tools, and focus on global scalability for growing brands. Their headless architecture allows for customization and flexibility in branding and customer experience.


Who is Centra best for

Centra is the perfect e-commerce platform for fashion and lifestyle brands seeking global expansion. It offers a user-friendly interface for daily operations and seamless integrations, simplifying B2B and B2C order management. Users praise Centra's excellent customer support and flexible platform. However, some find customization challenging without coding skills. If your brand needs a scalable solution with robust features and global reach, Centra is a strong contender.

  • Best fit for small to enterprise-sized businesses.

  • Ideal for retail and e-commerce businesses.


Centra features

Supported

Centra offers a unified platform to manage all aspects of global commerce, including sales, marketing, and operations.

Supported

Centra allows businesses to tailor product offerings, pricing, and campaigns to different markets.

Supported

Centra caters to both DTC and wholesale models, providing tools for managing both sales channels.

Supported

Centra supports the creation and management of localized online stores.

Supported

Centra integrates with a range of business tools to streamline operations.

Supported

Centra includes a PIM system to manage product information efficiently.

Supported

Centra's headless architecture allows for extensive customization and flexibility.


Centra reviews

We've summarised 115 Centra reviews (Centra Capterra reviews and Centra G2 reviews) and summarised the main points below.

Pros of Centra
  • Excellent and responsive customer support.
  • User-friendly interface for daily operations.
  • Seamless integrations with various business tools.
  • Flexible and scalable platform for growth.
  • Efficient B2B and B2C order management in a single platform.
Cons of Centra
  • Difficult to customize without programming knowledge.
  • Product feed migration is complex and inflexible.
  • Gift card integration issues with ERP systems.
  • Voucher management interface is clunky and lacks grouping features.

Centra pricing

The commentary is based on 4 reviews from Centra Capterra reviews and Centra G2 reviews.

No pricing information found.

See the Centra pricing page.


Centra alternatives

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    Shopify Plus
    Enterprise ecommerce platform for high-volume sales and rapid growth.
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  • Logo of Salesforce Commerce for B2C
    Salesforce Commerce for B2C
    Builds and runs engaging online stores, personalized for each shopper.
    Read more
  • Logo of WooCommerce
    WooCommerce
    Build and customize your online store with WordPress.
    Read more
  • Logo of commercetools
    commercetools
    Build and manage any commerce experience, API-first.
    Read more
  • Logo of Orbita
    Orbita
    AI-powered chatbots for healthcare, improving patient communication.
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  • Logo of BigCommerce
    BigCommerce
    Build and scale your online store with ease.
    Read more

Centra FAQ

  • What is Centra and what does Centra do?

    Centra is a user-friendly e-commerce platform built for fashion and lifestyle brands. It offers tools to manage global sales, marketing, and operations, supporting both direct-to-consumer and wholesale models. Centra features a headless architecture, integrations, and scalability for growing brands.

  • How does Centra integrate with other tools?

    Centra seamlessly integrates with various business tools, including ERP, PIM, CRM, and OMS systems. This allows for streamlined operations, efficient data flow, and enhanced automation across different business functions. It offers flexible APIs and pre-built connectors for popular platforms.

  • What the main competitors of Centra?

    Centra competes with other e-commerce platforms like Salesforce Commerce (B2B and B2C), Shopify, BigCommerce, Swell, and Sana Commerce Cloud. These alternatives offer similar features for online sales, marketing, and operations management, catering to various business sizes and models.

  • Is Centra legit?

    Yes, Centra is a legitimate e-commerce platform specializing in fashion and lifestyle brands. User reviews praise Centra for its user-friendly interface and robust integrations. However, some users find customization challenging without coding knowledge. Centra is generally considered safe and reliable for businesses seeking a scalable e-commerce solution.

  • How much does Centra cost?

    Centra does not publicly disclose pricing information. Contact their sales team for a customized quote based on your specific product needs and company size.

  • Is Centra customer service good?

    Centra's customer service receives overwhelmingly positive feedback. Users consistently praise the helpful, responsive, and professional support team, highlighting their willingness to go the extra mile. While one user wished for more dedicated support time, the overall sentiment points towards a high-quality customer service experience.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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