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Maestra

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Last updated on

Company health

Employee growth
99% increase in the last year
Web traffic
91% increase in the last quarter

Ratings

G2
4.5/5
(29)

Maestra description

Maestra is a marketing automation platform designed specifically for mid-sized retail businesses. It offers a comprehensive suite of tools that includes customer data management, personalized messaging across various channels (like email, SMS, and push notifications), and the ability to create complex marketing campaigns. Maestra focuses on delivering a high return on investment by enabling targeted and personalized marketing, ultimately aiming to help businesses increase revenue and customer engagement.


Who is Maestra best for

We find that Maestra is a great choice for medium-sized B2C businesses, especially in e-commerce and retail. Users appreciate its all-in-one platform, which includes ESP, CDP, loyalty programs and more. We've noticed that its real-time CDP and AI-powered personalization help businesses create highly targeted campaigns, improving customer engagement and ROI.

  • Perfect for mid-sized companies looking for robust marketing automation and personalized customer engagement.

  • A strong fit for retail and e-commerce businesses aiming to boost customer engagement and marketing ROI.


Maestra features

Supported

All-in-one marketing platform: Maestra offers an all-in-one marketing platform that includes ESP, Loyalty programs, CDP, Pop-ups, Mobile pushes, and Recommendations. This eliminates the need for different plugins and technologies, simplifying marketing management and potentially reducing costs.

Supported

Real-time CDP: Maestra uses real-time data to power its Customer Data Platform (CDP), allowing businesses to create highly personalized marketing campaigns and customer experiences based on up-to-the-minute information.

Supported

Hyper-personalized omnichannel flows: Maestra offers hyper-personalized omnichannel flows, allowing businesses to create targeted and relevant marketing experiences across various channels like email, SMS, and push notifications. This helps improve engagement and conversions.

Supported

AI-powered site personalization: Maestra leverages AI to personalize website content, providing visitors with a more tailored and engaging experience. This can lead to improved conversion rates and customer satisfaction.

Supported

Loyalty programs and promotions: Maestra provides loyalty programs and promotions features to help businesses incentivize repeat purchases and build stronger customer relationships. This can include points systems, tiered discounts, and other rewards.

Supported

Mobile push & personalization: Maestra offers mobile push notifications and personalization capabilities, allowing businesses to engage with customers on their mobile devices and deliver personalized messages.

Supported

Paid media optimization: Maestra helps businesses optimize their paid media campaigns by providing insights and automation tools. This can improve ad performance and ROI.

Supported

Product recommendations: Maestra's product recommendation feature suggests relevant products to customers, potentially increasing sales and average order value.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Customer Service

Strongly positive
+1

Ease of Use

Strongly positive
+1

Reliability and Performance

Strongly positive
+1

Ease of Implementation

Strongly positive
+0.8

Maestra reviews

We've summarised 29 Maestra reviews (Maestra G2 reviews) and summarised the main points below.

Pros of Maestra
  • Excellent and responsive customer support, often going above and beyond.
  • Highly customizable and flexible for various marketing strategies.
  • Powerful automation capabilities, saving time and increasing efficiency.
  • Comprehensive data collection and analysis tools, enabling targeted campaigns.
  • User-friendly interface for visual communication flow creation.
Cons of Maestra
  • Difficult to find skilled CRM marketers familiar with Maestra.
  • Steep learning curve and limited training resources.
  • Dashboard needs improvement for real-time results and analysis.
  • Email module’s newsletter builder needs improvements.
  • Some dynamic parameters of the templating engine are hard to implement.
  • Pop-up configuration can be time-consuming.
  • Interface can feel too technical initially.

Maestra pricing

The commentary is based on 3 reviews from Maestra G2 reviews.

We find that users consistently praise Maestra's affordability and value. They highlight its cost-effectiveness compared to other marketing automation platforms, making it a worthwhile investment for improved customer journeys and increased revenue.

Users sentiment

Strongly positive
+1

See the Maestra pricing page.


Maestra alternatives

  • Logo of Iterable
    Iterable
    Cross-channel marketing platform. Personalized, automated campaigns. Data-driven.
    Read more
  • Logo of Klaviyo
    Klaviyo
    Own your data, personalize marketing, and grow faster.
    Read more
  • Logo of Customer.io
    Customer.io
    Targeted messaging across email, SMS, and in-app.
    Read more
  • Logo of Braze
    Braze
    Personalized cross-channel messaging grows customer relationships.
    Read more
  • Logo of emBlue
    emBlue
    Omnichannel marketing automation: personalized messages, better results.
    Read more
  • Logo of Bumbl
    Bumbl
    Automated marketing platform personalizing customer journeys for better engagement.
    Read more

Maestra FAQ

  • What is Maestra and what does Maestra do?

    Maestra is an all-in-one marketing automation platform for mid-sized retail businesses. We find that it excels in personalized messaging, customer data management, and creating complex campaigns across various channels. It helps businesses boost revenue and customer engagement through targeted marketing and AI-powered site personalization.

  • How does Maestra integrate with other tools?

    Maestra integrates its functionalities within its all-in-one platform, including email, SMS, push notifications, loyalty programs, a real-time CDP, and AI-powered site personalization. It doesn't list specific third-party integrations.

  • What the main competitors of Maestra?

    We find that Maestra's main competitors are Iterable, Klaviyo, Customer.io, Braze, emBlue, and Bumbl. These platforms offer similar marketing automation and personalized messaging capabilities, primarily for e-commerce businesses.

  • Is Maestra legit?

    Yes, Maestra is a legitimate marketing automation platform. With a 4.5/5 rating from 29 reviews on G2 and significant growth, we find Maestra to be a safe and reliable choice for mid-sized retail businesses.

  • How much does Maestra cost?

    I'm sorry, but pricing information for Maestra is currently unavailable. We recommend checking their website or contacting their sales team directly for the latest details.

  • Is Maestra customer service good?

    We find that Maestra's customer service is highly regarded by users. They are often praised for their responsiveness, helpfulness, and willingness to go the extra mile to resolve issues and provide guidance. The support team is frequently mentioned as a key strength of the platform.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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