Optmyzr is a paid advertising management tool for Google, Microsoft, Facebook and Amazon ads. It helps businesses improve, automate and report on their online advertising campaigns. Optmyzr offers tools for tasks like finding the best keywords, testing different ad copy, and managing budgets. It's designed for marketing teams who want to save time and get better results from their online advertising.
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Who is Optmyzr best for
Optmyzr is a PPC management tool streamlining online advertising across Google, Microsoft, Facebook, and Amazon ads. Users praise Optmyzr's automated reporting, one-click optimizations, and the powerful Rule Engine. However, some users mention slow loading times and limited Bing Ads functionality. Best for marketing teams seeking improved ad campaign performance and automation.
Ideal for small, medium, and large businesses seeking to optimize paid ad campaigns.
Strong fit for Marketing & Advertising, suitable for various industries like E-commerce, Retail, and Media.
Optmyzr features
Supported
Optmyzr offers tools for setting, managing, and tracking ad campaign budgets.
Supported
Optmyzr offers suggestions for PPC campaign optimizations through features like One-Click Optimizations and a Rule Engine.
Supported
Optmyzr automates bidding based on goals like conversions and ROAS.
Supported
Optmyzr offers reporting and analytics dashboards with real-time data, automation, and integrations.
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Optmyzr supports rules-based bidding via its Rule Engine and other specialized tools.
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Optmyzr supports bid optimization across multiple campaigns.
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Optmyzr manages PPC campaigns across multiple platforms, including advanced targeting options.
Qualities
We evaluate the sentiment that users express about non-functional aspects of the
software
Value and Pricing Transparency
Rather negative
-0.33
Customer Service
Strongly positive
+1
Ease of Use
Strongly positive
+1
Reliability and Performance
Rather positive
+0.5
Optmyzr reviews
We've summarised 309
Optmyzr reviews (Optmyzr GetApp reviews, Optmyzr Capterra reviews and Optmyzr G2 reviews) and
summarised the main points below.
Pros of Optmyzr
Automated and customizable reporting features save significant time and effort.
One-click optimizations streamline various tasks such as bid adjustments, keyword additions, and ad scheduling.
The Rule Engine empowers users to create custom automation strategies based on their specific needs.
Tools like the Quality Score Tracker and PPC Investigator provide valuable insights into campaign performance and help identify areas for improvement.
Shopping Campaign Builder and related features are highly praised for simplifying complex e-commerce campaigns.
Cons of Optmyzr
Slow loading times and occasional freezing reported across different sections of the platform.
Limited functionality for Bing Ads compared to Google Ads.
Reporting features, while useful, can be clunky and hard to customize.
Limited or no support for other advertising platforms like Facebook, Instagram, and LinkedIn.
Optmyzr pricing
The commentary is based on 28 reviews from Optmyzr Capterra reviews, Optmyzr G2 reviews and Optmyzr GetApp reviews.
Optmyzr's pricing is generally considered high, but many reviewers feel it's justified by the robust features and time savings it offers, especially for agencies and PPC professionals managing multiple accounts. Some users find it expensive, especially for smaller budgets or individual users. A few wish for more flexible pricing options.
Optmyzr is a PPC management platform automating and optimizing online ad campaigns across Google, Microsoft, Facebook, and Amazon. It offers tools for budget management, automated bidding, reporting, and customized rule-based optimization, helping marketing teams improve efficiency and ROI.
What is Optmyzr and what does Optmyzr do?
Optmyzr is a PPC management platform automating and optimizing online ad campaigns across Google, Microsoft, Facebook, and Amazon. It offers tools for budget management, automated bidding, reporting, and customized rule-based optimization, helping marketing teams improve efficiency and ROI.
How does Optmyzr integrate with other tools?
Optmyzr integrates with Google Ads, Microsoft Ads, Amazon Advertising, and Facebook Ads. It also connects with Google Analytics, Search Ads 360, and other data sources to provide comprehensive reporting and analysis. This allows for streamlined campaign management and data-driven decision-making.
How does Optmyzr integrate with other tools?
Optmyzr integrates with Google Ads, Microsoft Ads, Amazon Advertising, and Facebook Ads. It also connects with Google Analytics, Search Ads 360, and other data sources to provide comprehensive reporting and analysis. This allows for streamlined campaign management and data-driven decision-making.
What the main competitors of Optmyzr?
Top Optmyzr alternatives include AdScale, WASK, and Cometly. These platforms offer similar features like automated bidding, reporting, and campaign management across various ad networks. While Optmyzr excels in Google Ads management, consider these alternatives if you need broader platform support or different pricing options.
What the main competitors of Optmyzr?
Top Optmyzr alternatives include AdScale, WASK, and Cometly. These platforms offer similar features like automated bidding, reporting, and campaign management across various ad networks. While Optmyzr excels in Google Ads management, consider these alternatives if you need broader platform support or different pricing options.
Is Optmyzr legit?
Yes, Optmyzr is a legitimate PPC management software. It's known for its automation features, reporting capabilities, and one-click optimizations, saving users time and improving ad performance. However, some users have reported slow loading times and limited functionality for platforms besides Google Ads.
Is Optmyzr legit?
Yes, Optmyzr is a legitimate PPC management software. It's known for its automation features, reporting capabilities, and one-click optimizations, saving users time and improving ad performance. However, some users have reported slow loading times and limited functionality for platforms besides Google Ads.
How much does Optmyzr cost?
Optmyzr doesn't publicly disclose its pricing. Contact their sales team to discuss pricing options and determine if Optmyzr's features are worth the investment for your specific needs.
How much does Optmyzr cost?
Optmyzr doesn't publicly disclose its pricing. Contact their sales team to discuss pricing options and determine if Optmyzr's features are worth the investment for your specific needs.
Is Optmyzr customer service good?
Optmyzr's customer service is highly praised by users. Reviews frequently mention the helpful, responsive, and efficient support team, highlighting their willingness to go the extra mile to resolve issues and implement user-suggested features. This positive feedback indicates a strong commitment to customer satisfaction.
Is Optmyzr customer service good?
Optmyzr's customer service is highly praised by users. Reviews frequently mention the helpful, responsive, and efficient support team, highlighting their willingness to go the extra mile to resolve issues and implement user-suggested features. This positive feedback indicates a strong commitment to customer satisfaction.
Reviewed by
MK
Michal Kaczor
CEO at Gralio
Michal has worked at startups for many years and writes about topics relating to software selection and IT
management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs
of any business and find solutions to its problems.
TT
Tymon Terlikiewicz
CTO at Gralio
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech
department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX,
HR, Payroll, Marketing automation and various developer tools.
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