Logo of Smile.io

Smile.io

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Last updated on

Company health

Employee growth
2% decrease in the last year
Web traffic
6% decrease in the last quarter
Financing
February 2012 - $1M

Ratings

G2
4.2/5
(45)
Glassdoor
4.3/5
(69)

Smile.io description

Smile.io helps businesses turn one-time buyers into loyal customers with easy-to-manage rewards programs. Used by over 100,000 brands, it lets you reward actions like purchases, social sharing, and reviews. Features include customizable program design, powerful reporting, and integrations with popular e-commerce platforms like Shopify and BigCommerce. Smile.io aims to increase sales, repeat purchases, and brand loyalty, while saving on marketing costs.


Who is Smile.io best for

Smile.io is a loyalty program software that helps e-commerce businesses boost customer retention and sales. Users love its easy setup, customizable rewards, and excellent customer support. However, some find the pricing expensive and the pop-up interface disruptive. If your business is looking for an effective way to build customer loyalty, Smile.io is a strong option, but be prepared to evaluate the pricing tiers.

  • Best for small to mid-sized businesses.

  • Ideal for e-commerce businesses.


Smile.io features

Supported

Customers can redeem points for rewards like discounts or free products.

Supported

Smile.io supports loyalty programs with points, VIP tiers, and referrals.

Supported

Smile.io supports referral programs, allowing for rewarding both the referrer and the referred friend.

Supported

Smile.io offers customizable rewards, including custom activities and VIP tier rewards.

Supported

Smile.io integrates directly with Shopify.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather negative
-0.33

Customer Service

Strongly positive
+1

Ease of Use

Strongly positive
+0.89

Reliability and Performance

Strongly positive
+0.71

Ease of Implementation

Strongly positive
+1

Smile.io reviews

We've summarised 35 Smile.io reviews (Smile.io G2 reviews) and summarised the main points below.

Pros of Smile.io
  • Easy to set up and use, with a user-friendly interface.
  • Highly customizable reward programs to fit various business needs.
  • Excellent customer support, praised for responsiveness and helpfulness.
  • Effective at boosting customer engagement and repeat purchases.
  • Seamless integration with Shopify and other popular e-commerce platforms.
Cons of Smile.io
  • The pricing tiers can be expensive, with significant jumps between plans.
  • Limited customization for reward redemption options and coupon functionality.
  • Some users find the pop-up interface confusing and disruptive to the customer experience.
  • Integrations with third-party email marketing platforms could be improved.
  • Lack of flexibility in the free plan, limiting customization and integrations.

Smile.io pricing

The commentary is based on 11 reviews from Smile.io G2 reviews.

Smile.io offers a free plan for businesses with less than 200 monthly orders. They also offer migration services from other loyalty program providers, including buying out existing contracts.

Users sentiment

Neutral
-0.14

See the Smile.io pricing page.

  • Smile.io has a free plan.

Starter
$49 per order/month

Points program, Referral program, Customizable emails, Nudges (on-site reminders), Basic reports, 2 integrations (e.g. Klaviyo, Judge.me)

Growth
$199 per order/month

Run points bonus events, Create an SEO-friendly loyalty page, Embed Smile on your store, Offer free product rewards, VIP program, Unlimited integrations

Plus
$999 per order/month

Dedicated launch plan, 25+ specialized reports, API access, Priority support, Preferred pricing for multiple stores, High-volume pricing available


Smile.io alternatives

  • Logo of Growave
    Growave
    Builds loyalty, gathers reviews, and boosts social sharing for Shopify.
    Read more
  • Logo of Shopify
    Shopify
    Sell anything online. Simple setup, powerful tools, grow your business.
    Read more
  • Logo of Instagram for Business
    Instagram for Business
    Connect, analyze, advertise, and grow your business visually.
    Read more
  • Logo of Shopify Inbox
    Shopify Inbox
    Centralizes customer chats, boosting sales with instant answers and insights.
    Read more
  • Logo of Google Ads
    Google Ads
    Reach customers searching, browsing, watching, discovering.
    Read more
  • Logo of YouTube Live
    YouTube Live
    Real-time video streaming connecting creators and audiences instantly.
    Read more

Smile.io FAQ

  • What is Smile.io and what does Smile.io do?

    Smile.io is a customer loyalty platform that helps e-commerce businesses increase sales and repeat purchases. It allows businesses to create customizable rewards programs, referral programs, and VIP tiers, integrating with platforms like Shopify. Smile.io is praised for its ease of use and excellent customer support.

  • How does Smile.io integrate with other tools?

    Smile.io integrates with popular e-commerce platforms like Shopify and BigCommerce. It also offers integrations with other tools to support various business needs, though some users desire more email marketing platform integrations.

  • What the main competitors of Smile.io?

    Top Smile.io competitors include Yotpo, LoyaltyLion, and SaaSquatch. These alternatives offer similar functionality, such as customizable loyalty programs, referral programs, and integrations with popular e-commerce platforms. Businesses seeking alternatives should consider their specific needs and budget when choosing a platform.

  • Is Smile.io legit?

    Yes, Smile.io is a legitimate platform used by over 100,000 brands. It's known for its easy setup and effective customer loyalty programs. While the pricing can be a concern, many users find it valuable for boosting customer engagement and repeat purchases.

  • How much does Smile.io cost?

    Smile.io pricing is not publicly available. Contact Smile.io directly to determine if the product and its features are worth the investment for your business.

  • Is Smile.io customer service good?

    Customers consistently praise Smile.io's customer support for its responsiveness and helpfulness. Users highlight the quick response times and the readily available support resources as key strengths, contributing to a positive customer service experience.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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