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StructuredWeb

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Company health

Employee growth
8% increase in the last year
Web traffic
16% decrease in the last quarter
Financing
December 2015 - $2M

Ratings

G2
4.8/5
(66)

StructuredWeb description

StructuredWeb is a channel marketing automation platform designed for large technology companies. It helps businesses streamline their channel marketing efforts, improve partner engagement, and drive revenue growth. Its features include content distribution, partner relationship management, and marketing automation tools. StructuredWeb focuses on providing a user-friendly platform with robust features to manage complex channel programs.


Who is StructuredWeb best for

StructuredWeb is ideal for large tech companies that need help managing channel marketing. We find that users appreciate its user-friendly interface, robust functionality for partner engagement, and valuable tools for GTM strategy. Some users mentioned occasional slow response times and areas for UX/UI improvement.

  • Perfect for large enterprises (1000+ employees) and also a solid fit for medium-sized businesses (100-1000 employees).

  • Great for companies in marketing, advertising, e-commerce, software, IT, and telecommunications industries that need robust channel programs.


StructuredWeb features

Supported

ChannelGPT: ChannelGPT is the first and only Channel Content Generation Engine that utilizes advanced generative AI to transform the way vendors, distributors, and their channel partners create and distribute high-quality, customized marketing materials. With ChannelGPT, vendors can easily upload all their general marketing and product content and watch the system learn and generate a diverse range of marketing assets that cater to their ecosystem.

Supported

Drag and Drop Editor: StructuredWeb's drag-and-drop editor empowers users to create visually appealing and effective marketing materials with ease. Its intuitive interface allows for effortless customization and branding of campaigns, ensuring consistent brand messaging across all channels.

Supported

Webinar Syndication: StructuredWeb streamlines the process of webinar promotion and distribution by enabling users to automatically send email invitations, reminders and follow up communications. This feature also facilitates lead capture and tracking, enhancing webinar ROI and engagement.

Supported

Campaign Automator: The Campaign Automator simplifies complex marketing workflows by enabling users to create automated email sequences, social media posts and other marketing activities. It eliminates manual tasks, improving efficiency and ensuring consistent campaign execution.

Supported

Reporting and Analytics: StructuredWeb offers comprehensive reporting and analytics capabilities, providing users with valuable insights into campaign performance, partner engagement, and overall channel effectiveness. These data-driven insights enable informed decision-making and continuous optimization of marketing strategies.

Supported

Partner Relationship Management (PRM): Through Partner Relationship Management (PRM) features, StructuredWeb enables effective collaboration and communication between vendors and their channel partners. It provides a centralized platform for sharing resources, tracking partner activities, and managing relationships.

Supported

Lead Management: StructuredWeb facilitates lead management by capturing leads from various sources and distributing them efficiently to the appropriate channel partners. It enables lead tracking, qualification, and nurturing, maximizing lead conversion rates.

Supported

Through-Channel Marketing Automation (TCMA) functionalities: The platform's through-channel marketing automation (TCMA) capabilities empower businesses to implement targeted marketing programs across all their channels, enabling personalized experiences and strengthening channel partnerships.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Customer Service

Rather positive
+0.56

Ease of Use

Strongly positive
+1

Reliability and Performance

Strongly positive
+1

Ease of Implementation

Rather positive
+0.5

StructuredWeb reviews

We've summarised 66 StructuredWeb reviews (StructuredWeb G2 reviews) and summarised the main points below.

Pros of StructuredWeb
  • User-friendly and intuitive platform, easy to create assets, emails, and landing pages.
  • Advanced features and continuous platform improvement.
  • Robust functionality for partner engagement and content management.
  • Valuable tools for partners in GTM strategy.
  • Key part of marketing strategy with customization, video content, and AI.
Cons of StructuredWeb
  • Occasional slow response on ticket times
  • Some functional confusion around roles and responsibilities.
  • Backend UX/UI could be simplified.
  • Process to upload existing assets/campaigns could be more streamlined.

StructuredWeb pricing

The commentary is based on 3 reviews from StructuredWeb G2 reviews.

We find that StructuredWeb's pricing is generally viewed favorably, although one review mentioned a preference for more flexible pricing options. Another reviewer noted a recent change in support pricing but expressed understanding for the adjustment. Overall, the value provided seems to outweigh cost concerns for most users.

Users sentiment

Neutral
+0

StructuredWeb alternatives

  • Logo of eTrigue
    eTrigue
    Automated partner marketing platform driving leads and sales.
    Read more
  • Logo of Channel Mechanics PRM
    Channel Mechanics PRM
    Empowers channel partners, boosts sales, and simplifies program management.
    Read more
  • Logo of Ayna
    Ayna
    Automated marketing: create, distribute, track, and improve.
    Read more
  • Logo of icomm
    icomm
    Streamlines marketing automation, personalizes with AI, and integrates seamlessly.
    Read more
  • Logo of Deployteq
    Deployteq
    Streamline multi-channel marketing campaigns, personalize and analyze with ease.
    Read more
  • Logo of Partnerhub®
    Partnerhub®
    Streamlines partnerships, boosts go-to-market efficiency, and scales revenue.
    Read more

StructuredWeb FAQ

  • What is StructuredWeb and what does StructuredWeb do?

    StructuredWeb is a channel marketing automation platform designed for large tech companies. We find that it helps streamline channel marketing, improve partner engagement, and boost revenue growth by providing tools for content distribution, PRM, and marketing automation. It's particularly useful for managing complex channel programs.

  • How does StructuredWeb integrate with other tools?

    StructuredWeb integrates with various tools to enhance its functionality. It offers seamless integrations with CRM systems, marketing automation platforms, and social media channels. This connectivity streamlines workflows and improves overall channel management.

  • What the main competitors of StructuredWeb?

    We find that the main competitors of StructuredWeb include eTrigue, Channel Mechanics PRM, Ayna, icomm, Deployteq, and Partnerhub. These alternatives offer similar channel marketing and partner relationship management functionalities.

  • Is StructuredWeb legit?

    We find that StructuredWeb is a legitimate platform. It receives positive reviews for its user-friendly interface and robust features. However, some users have noted that customer support could be faster and the backend UI could be simplified.

  • How much does StructuredWeb cost?

    I am sorry, but we do not have pricing information available for StructuredWeb.

  • Is StructuredWeb customer service good?

    We find that StructuredWeb's customer service is generally positive, with users praising the knowledgeable and responsive team. However, some have experienced occasional slow response times. Overall, the support seems to contribute to a positive user experience.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.