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Thematic

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Company health

Employee growth
11% increase in the last year
Web traffic
23% increase in the last quarter
Financing
August 2017 - $1M

Ratings

G2
4.8/5
(36)

Thematic description

Thematic is an AI-powered feedback analysis software designed for mid-sized to enterprise-level companies. It gathers customer feedback from various sources like surveys and online reviews to identify common themes and sentiments. This helps businesses understand customer opinions, track changes in satisfaction, and pinpoint areas for improvement. Thematic's strength lies in its ability to analyze large volumes of text data, saving time and providing insights to improve products, customer experiences, and ultimately, revenue.


What companies are using Thematic?

SEMrush is using Thematic
SEMrush
Woolworths Group is using Thematic
Woolworths Group
LinkedIN is using Thematic
LinkedIN
LendingTree is using Thematic
LendingTree
DOorDash is using Thematic
DOorDash
Zapier is used by SEMrush, Woolworths Group, LinkedIN, LendingTree, DOorDash.

Who is Thematic best for

Thematic is an AI-powered feedback analysis platform ideal for mid-sized to large businesses. It helps companies analyze customer feedback from various sources, saving time and resources. Users praise Thematic's powerful insights and excellent customer support. However, some find the initial setup and theme customization challenging. Thematic is best suited for businesses seeking to improve customer experience and product development based on data-driven insights.

  • Ideal for medium to large businesses (101+ employees), particularly in software/IT, ecommerce, and marketing/advertising.

  • Best fit for ecommerce, software/IT/telecommunications, and marketing/advertising industries.


Thematic features

Supported

Thematic supports sentiment analysis, categorizing text as positive, negative, or neutral.

Supported

Thematic analyzes feedback, identifies trends and sentiment, and quantifies themes for prioritization.

Supported

Thematic offers tools to generate reports with visualizations and summaries based on analyzed customer feedback.

Supported

Thematic uses AI to analyze feedback, identify trends, and perform sentiment analysis.

Supported

Thematic integrates with various platforms like Qualtrics, InMoment, and Medallia to consolidate feedback.

Supported

Thematic aggregates feedback from various sources and analyzes it to inform product decisions.


Thematic reviews

We've summarised 36 Thematic reviews (Thematic G2 reviews) and summarised the main points below.

Pros of Thematic
  • Excellent customer support, praised for responsiveness and helpfulness.
  • Powerful AI-driven analysis of customer feedback, saving time and providing valuable insights.
  • Effective in identifying themes and sub-themes within feedback data.
  • Useful for tracking trends and changes in customer sentiment over time.
  • Quantifies the impact of specific themes on metrics like NPS.
Cons of Thematic
  • Initial theme setup can be challenging and may require adjustments.
  • Manual tweaking of themes is often needed to achieve optimal results.
  • Some users find it difficult to overcome erroneous themes or sub-themes generated by the AI.
  • Limited self-service options for ad-hoc data analysis.
  • Limited flexibility for manipulating visuals within the platform.

Thematic pricing

The commentary is based on 1 reviews from Thematic G2 reviews.

Thematic's pricing is not discussed in the provided review. The user focuses on the significant time savings, productivity gains, and valuable insights derived, suggesting the value outweighs the cost. They highlight the efficient analysis of verbatim survey responses, which saves resources and improves customer understanding.

See the Thematic pricing page.

  • Thematic has a free trial.

Foundation
$25,000 per year

A comprehensive view of themes, sentiment and categories in your feedback data. Includes Assigned Customer Success Manager, full platform access, and 24/7 support.

Enterprise
Custom

Custom proposal for enterprise needs, including comment volume discounts, tailored onboarding, country-specific rates, complete security support, and partnership level of support.


Thematic alternatives

  • Logo of Chattermill
    Chattermill
    Uncover hidden insights in customer feedback to improve your business.
    Read more
  • Logo of Enterpret
    Enterpret
    Understand customer feedback, prioritize improvements, build better products.
    Read more
  • Logo of Anecdote
    Anecdote
    Turns user feedback into clear product insights.
    Read more
  • Logo of Qualtrics CX for Contact Centers
    Qualtrics CX for Contact Centers
    Understand and improve customer service with AI-powered insights.
    Read more
  • Logo of Qualtrics Customer Experience
    Qualtrics Customer Experience
    Understand, improve, and personalize every customer interaction.
    Read more
  • Logo of SurveyMonkey
    SurveyMonkey
    Create and send surveys, analyze results, gather valuable feedback.
    Read more

Thematic FAQ

  • What is Thematic and what does Thematic do?

    Thematic is an AI-powered feedback analytics platform for mid-sized to enterprise businesses. It analyzes customer feedback from various sources, identifies key themes and sentiment, and provides actionable insights to improve customer experience and business outcomes. This helps businesses understand customer needs and prioritize areas for improvement.

  • How does Thematic integrate with other tools?

    Thematic integrates with platforms like Qualtrics, InMoment, and Medallia, allowing businesses to centralize feedback from multiple sources for a comprehensive analysis. This streamlines the process of gathering and analyzing customer data.

  • What the main competitors of Thematic?

    Alternatives to Thematic include Chattermill, ClientZen, and Canvs AI. These competitors also offer AI-powered feedback analysis, helping businesses understand customer sentiment and improve their products and services. For project management and issue tracking, consider Jira. DevRev is another option, specifically designed for SaaS companies.

  • Is Thematic legit?

    Yes, Thematic is a legitimate AI-powered feedback analysis software. G2 reviews rate it 4.8/5 stars, praising its valuable insights and efficient analysis of customer feedback. Users find its customer support excellent, although some report initial setup challenges. Thematic is safe and appears to be a helpful tool for businesses seeking to improve customer experience.

  • How much does Thematic cost?

    Thematic's Foundation plan is $25,000 per year for up to 25,000 comments. Their Enterprise plan has custom pricing based on volume and needs. Contact Thematic for a personalized quote to determine if the product pricing is worth it for your organization.

  • Is Thematic customer service good?

    Thematic's customer service receives overwhelmingly positive feedback. Users consistently praise the support team's responsiveness, helpfulness, and proactive assistance, describing them as a key differentiator and a strength of the company.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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