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Postalytics

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Last updated on

Company health

Employee growth
22% increase in the last year
Web traffic
6% increase in the last quarter

Ratings

G2
4.5/5
(12)

Postalytics description

Postalytics is a direct mail automation software that helps businesses integrate physical mail into their digital marketing campaigns. It allows users to create, send, and track personalized postcards, letters, and other mail pieces. Postalytics integrates with popular marketing automation and CRM platforms. Its standout features include automated printing and mailing, address verification, and response tracking, allowing businesses to measure campaign effectiveness and ROI.


What companies are using Postalytics?

The Member Closing Center is using Postalytics
The Member Closing Center
Zogics is using Postalytics
Zogics
Goodman is using Postalytics
Goodman
IQ Fiber is using Postalytics
IQ Fiber
High Museum of Art is using Postalytics
High Museum of Art
Gundir is using Postalytics
Gundir
Wolters Kluwer is using Postalytics
Wolters Kluwer
Nexamp is using Postalytics
Nexamp
Zapier is used by The Member Closing Center, Zogics, Goodman, IQ Fiber, High Museum of Art, Gundir, Wolters Kluwer, Nexamp.

Who is Postalytics best for

Postalytics helps businesses integrate direct mail into digital marketing. Automate personalized postcards, letters, and more. Track campaign effectiveness and ROI with automated printing, mailing, and response tracking. Integrates with popular marketing and CRM platforms.

  • Best for small to medium-sized businesses (1-1000 employees) looking to boost marketing with automated direct mail.

  • Ideal for e-commerce and marketing/advertising businesses seeking enhanced campaign management.


Postalytics features

Supported

Integrate with various marketing and sales platforms for streamlined campaign management.

Supported

Set up automated triggers based on CRM data and user behavior.

Supported

Segment and target your audience based on demographics, purchase history, etc.

Supported

Track delivery rates, response rates, and overall campaign ROI.

Supported

Offers various direct mail formats, including postcards, letters, and self-mailers.

Supported

Personalize mail pieces with recipient data for better engagement.

Supported

Provides customizable templates and design tools for mail pieces.


Postalytics pricing

The commentary is based on 6 reviews from Postalytics G2 reviews.

Postalytics offers competitive pricing, especially for small businesses sending direct mail in lower volumes. Some users desire more free options or tiered agency pricing. However, many find the pricing reasonable considering the valuable features and time saved.

See the Postalytics pricing page.


Postalytics alternatives

  • Logo of Click2Mail
    Click2Mail
    Print and mail anything, from anywhere, effortlessly.
    Read more
  • Logo of Lob
    Lob
    Automated direct mail, simplified and personalized.
    Read more
  • Logo of RevSend
    RevSend
    Automated postcards and handwritten notes for better engagement.
    Read more
  • Logo of LettrLabs
    LettrLabs
    Automated handwritten notes for better engagement and ROI.
    Read more
  • Logo of PFL Direct Mail Platform
    PFL Direct Mail Platform
    Automated direct mail campaigns, integrated with your digital tools.
    Read more
  • Logo of Mailbox Power
    Mailbox Power
    Automated direct mail: Send cards and gifts, track results easily.
    Read more

Postalytics FAQ

  • What is Postalytics and what does Postalytics do?

    Postalytics automates direct mail marketing, integrating it with digital campaigns. It enables businesses to create, send, and track personalized mail, leveraging automation for printing, mailing, address verification, and response tracking. This helps measure campaign effectiveness and ROI.

  • How does Postalytics integrate with other tools?

    Postalytics integrates with various marketing automation and CRM platforms, enabling seamless campaign management. It connects with tools like HubSpot, Salesforce, and Zapier, automating direct mail based on CRM data and user behavior. This streamlines workflows and improves overall marketing effectiveness.

  • What the main competitors of Postalytics?

    Top Postalytics competitors include RevSend, Reachdesk, and Lob. These alternatives offer similar direct mail automation features for businesses seeking to integrate physical mail into their marketing strategies. They provide varying levels of integration, personalization, and analytics for campaign tracking.

  • Is Postalytics legit?

    Postalytics is a legitimate direct mail automation software. It integrates with various marketing platforms, automates campaigns, and offers tools for personalization and tracking. This allows businesses to streamline direct mail efforts and measure campaign effectiveness.

  • How much does Postalytics cost?

    Postalytics pricing is not publicly available. Contact Postalytics directly to obtain specific product pricing and determine if it's worth the investment for your needs.

  • Is Postalytics customer service good?

    Customers praise Postalytics' excellent customer service, particularly their helpful and responsive support team. Users haven't reported any negative experiences with customer service, further reinforcing its positive reputation.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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